证券研究报告 港股通 TCL 电子 (1070 HK) 与索尼战略合作优势互补，强化全球 领导地位 2026 年 1 月 21 日│中国香港 视听器材 公司 20 日公告与索尼就家庭娱乐领域签署战略合作的意向备忘录，并于 18 日预告了 2025 全年业绩：经调整归母净利約在 23.3 亿至 25.7 亿港元之间， 同比约 45%至 60%的增长（优于股权计划目标上限 45%增长）。公司凭借 "全球化"与"中高端化"战略，在国际市场份额稳步提升，同时受益于国内"以 旧换新"政策的优化延续。此外，与索尼潜在的深度战略合作（拟成立合资 公司承接索尼家庭娱乐业务）有望进一步强化全球份额优势。与此同时，公 司积极推进智能化与 AI 应用落地，在 AI 电视、智能眼镜、AI 陪伴机器人等 前沿产品上已有布局，新一轮产品周期或将打开成长空间，支撑公司长期价 值提升。维持"买入"评级。 推动索尼合作、优势互补，或助力提升公司全球地位 2026 年 1 月 20 日，TCL 电子公告与索尼签署战略合作的意向备忘录，涉 及成立合资公司承接索尼家庭娱乐业务，合资公司将由本集团持股 51%及 索尼持股 49%，并在全球范围内开展包 ...

证券日报网讯 12月26日，海信视像发布公告称，公司2025年12月26日在青岛召开第二次临时股东会， 审议通过《关于公司2026年度日常关联交易额度预计的议案》《关于公司与海信集团财务有限公司续签 金融服务协议暨关联交易的议案》《关于公司2026年度担保额度预计的议案》等多项议案。 （文章来源：证券日报） ...

证券日报网讯 11月27日，海信视像在互动平台回答投资者提问时表示，根据《海信视像科技股份有限 公司2025年第三季度报告》，截至2025年9月30日，共有普通股股东34566户。公司股东人数请关注公司 发布的定期报告。 （文章来源：证券日报） ...

Core Viewpoint - GQY Video has expressed its commitment to improving operational management and profitability, with specific operational data to be disclosed in regular reports [2] Group 1 - The company will continue to enhance its operational management [2] - GQY Video aims to improve its profitability [2] - Detailed operational data will be made available in periodic reports [2]

Investment Rating - The investment rating for the company is "Buy" and is maintained [6]. Core Insights - The company achieved operating revenue of 42.83 billion yuan in the first three quarters of 2025, representing a year-on-year growth of 5.36%. The net profit attributable to shareholders reached 1.63 billion yuan, up 24.27% year-on-year. The net profit after deducting non-recurring gains and losses was 1.21 billion yuan, an increase of 22.17% year-on-year [2][5]. - In Q3 2025, the company reported operating revenue of 15.60 billion yuan, a year-on-year increase of 2.70%. The net profit attributable to shareholders was 573 million yuan, up 20.15% year-on-year, while the net profit after deducting non-recurring gains and losses was 394 million yuan, reflecting a year-on-year growth of 14.01% [2][5]. - The gross margin for the first three quarters of 2025 was 15.66%, an increase of 0.84 percentage points year-on-year. In Q3 2025, the gross margin was 14.44%, up 0.51 percentage points year-on-year, driven by the successful implementation of the company's large-screen and high-end strategies [8]. - The company’s operating profit for the first three quarters of 2025 was 1.32 billion yuan, a year-on-year increase of 17.43%, with an operating profit margin of 3.08%, up 0.32 percentage points year-on-year [8]. - The company is expected to see net profits attributable to shareholders of 2.52 billion yuan, 2.72 billion yuan, and 3.01 billion yuan for the years 2025, 2026, and 2027, respectively, with corresponding price-to-earnings ratios of 12.75, 11.79, and 10.66 [8]. Summary by Sections Financial Performance - For the first three quarters of 2025, the company reported operating revenue of 42.83 billion yuan, a 5.36% increase year-on-year. The net profit attributable to shareholders was 1.63 billion yuan, up 24.27% year-on-year, and the net profit after deducting non-recurring items was 1.21 billion yuan, a 22.17% increase [2][5]. - In Q3 2025, the company achieved operating revenue of 15.60 billion yuan, a 2.70% year-on-year increase, with a net profit of 573 million yuan, reflecting a 20.15% increase year-on-year [2][5]. Profitability and Margins - The gross margin for the first three quarters of 2025 was 15.66%, an increase of 0.84 percentage points year-on-year. The Q3 gross margin was 14.44%, up 0.51 percentage points year-on-year, attributed to the success of high-margin product strategies [8]. - The operating profit for the first three quarters was 1.32 billion yuan, a 17.43% increase year-on-year, with an operating profit margin of 3.08%, up 0.32 percentage points year-on-year [8]. Future Projections - The company is projected to achieve net profits of 2.52 billion yuan, 2.72 billion yuan, and 3.01 billion yuan for 2025, 2026, and 2027, respectively, with corresponding price-to-earnings ratios of 12.75, 11.79, and 10.66 [8].

Investment Rating - The investment rating for Hisense Visual (600060) is "Buy" [1] Core Views - The company achieved a revenue of 42.83 billion yuan in the first three quarters of 2025, representing a year-on-year increase of 5.36%, and a net profit attributable to shareholders of 1.629 billion yuan, up 24.28% year-on-year [2] - The company's main business is experiencing steady growth, with a focus on optimizing and upgrading product structure, particularly in the smart display terminal and new display businesses [3][4] - The gross profit margin has improved, with a gross margin of 15.66% for the first three quarters of 2025, an increase of 0.84 percentage points year-on-year [4] - The company is advancing its global layout and high-end strategy, enhancing its core competitiveness through technology-driven product innovation [5] - The profit forecast has been adjusted, with expected revenues of 63.1 billion, 69.1 billion, and 74.7 billion yuan for 2025, 2026, and 2027 respectively, and net profits of 2.53 billion, 2.80 billion, and 3.10 billion yuan for the same years [6] Summary by Sections Financial Performance - In Q3 2025, the company reported a revenue of 15.6 billion yuan, a year-on-year increase of 2.70%, and a net profit of 573 million yuan, up 20.25% year-on-year [2] - The company’s gross profit margin for Q3 2025 was 14.44%, an increase of 0.51 percentage points year-on-year [4] Business Growth - The smart display terminal business is growing steadily, with a domestic retail market share increase of 1.2 percentage points to 30.1% in the first three quarters of 2025 [3] - The new display business has seen significant revenue growth, particularly in commercial display and laser business, with commercial display revenue increasing by over 149% [3] Profitability and Forecast - The company’s net profit margin for the first three quarters of 2025 was 3.80%, an increase of 0.58 percentage points year-on-year [4] - The expected earnings per share (EPS) for 2025, 2026, and 2027 are projected to be 1.94, 2.15, and 2.37 yuan respectively [6]

Investment Rating - The report maintains an "Overweight" rating for the company [7] Core Views - The company achieved a revenue of 27.231 billion RMB in H1 2025, representing a year-on-year increase of 6.95%, and a net profit attributable to shareholders of 1.056 billion RMB, up 26.6% year-on-year. The second quarter saw revenue growth of 8.59% and net profit growth of 36.72%, indicating continuous improvement in profitability [1][7] - The company is expected to maintain its competitive edge in the industry through product upgrades, diversification into new businesses, and global capacity expansion [1] Summary by Sections Television Business - The company's television business remains robust, holding the largest retail market share in China. The brand's price index has improved, indicating competitiveness in mid-to-high-end products. In Q3, online and offline retail sales showed year-on-year increases of 20.3% and 6.89%, respectively, with retail prices rising by 12.5% and 17.4% [2] - Despite a 5% year-on-year decline in the domestic television export value in H1 2025, the company has mitigated this through capacity adjustments in Mexico and Vietnam, as well as a focus on large-screen products. The export decline has narrowed to 0.5% in July 2025, with signs of recovery in Europe and Oceania [2] New Display and New Business - In H1 2025, the new display business generated revenue of 3.434 billion RMB, a year-on-year increase of 7.43%. The laser display applications are expanding into commercial and automotive sectors, showing potential for new growth. Overseas revenue from commercial displays grew by 43% year-on-year, highlighting global expansion potential [3] - The company is also advancing in cloud services and AI-related products, with plans to launch AI smart headphones and lightweight AI glasses [3] Profitability and Financial Metrics - The gross margin for H1 2025 was 16.37%, up 1.01 percentage points year-on-year, benefiting from an increased proportion of Mini LED products and stable panel prices. Despite rising marketing expenses, the net profit margin improved by 0.6 percentage points year-on-year [4] - The report forecasts net profits of 2.59 billion RMB, 2.89 billion RMB, and 3.23 billion RMB for 2025, 2026, and 2027, respectively, with corresponding EPS of 1.99 RMB, 2.22 RMB, and 2.48 RMB [5]

Group 1 - The company announced the approval of multiple proposals, including the 2025 semi-annual report and its summary, during the 15th meeting of the 10th board of directors [2]

Group 1 - The core point of the announcement is that Hisense Visual has declared a cash dividend of 0.88 yuan per share (including tax) for the year 2024 [1] - The record date for the dividend is set for August 7, 2025, with the ex-dividend date and payment date both on August 8, 2025 [1]

Investment Rating - The report maintains a "Buy" rating for the company [8] Core Views - The company is experiencing strong global growth momentum with a focus on high-end strategies, as evidenced by a 11.4% year-on-year increase in global TV shipments in Q1 2025, reaching 6.507 million units, and a 22.3% increase in TV sales revenue [1] - The management's confidence in sustained profit optimization is highlighted by the issuance of performance-based restricted shares, with adjusted net profit targets for 2025-2027 set at HKD 2.33 billion, HKD 2.81 billion, and HKD 3.21 billion respectively [4] - The company is expected to benefit from domestic policy incentives and structural upgrades, leading to a 10.8% year-on-year increase in domestic TV shipments in Q1 2025, alongside a 35.4% increase in sales revenue [2] - Internationally, the company is successfully navigating challenges such as US tariffs, with a 11.6% year-on-year increase in international TV shipments in Q1 2025, and significant growth in large-screen product sales [3] Summary by Sections Domestic Market - In Q1 2025, domestic TV shipments increased by 10.8% year-on-year, driven by replacement policies, with Mini LED shipments surging by 341.1%, accounting for 17.6% of total shipments [2] - The average selling price rose by 22.2%, contributing to a 35.4% increase in domestic TV sales revenue [2] International Market - The company achieved a 11.6% year-on-year increase in international TV shipments in Q1 2025, with Europe growing by 15.8% and North America by 3.8% [3] - Large-screen product sales saw significant growth, with shipments of 65 inches and above increasing by 48.5% year-on-year [3] Profit Forecasts - The report has revised profit forecasts upwards, projecting adjusted net profits of HKD 2.26 billion, HKD 2.71 billion, and HKD 3.03 billion for 2025-2027, reflecting increases of 11%, 19%, and 19% respectively [5] - The target price for the company is set at HKD 10.80, based on a 12x PE ratio for 2025 [5]