Topgolf Callaway Brands (MODG) - 2023 Q4 - Earnings Call Transcript

Well, we track that specifically, and that is indeed the one thing that we were most guarded against. So our results have indeed shown that it not only doesn't cannibalize the weekends, it's additive from a traffic perspective and therefore net profitable. And we're obviously also relatively measured in the promotion that we're now implementing. Half off gameplay only through the app, which is not too dissimilar from what we saw on the Tuesday. But we think that it'll have a positive impact and we did indee ...