Core Insights - Cheez-It and Hidden Valley Ranch are collaborating to launch a new flavor of crackers, combining Cheez-It’s cheddar flavor with Hidden Valley Ranch’s zesty taste, responding to consumer demand for ranch-flavored snacks [4][10] - The new Cheez-It x Hidden Valley Ranch Crackers will be available in stores nationwide starting July, but only for a limited time [3][10] - The collaboration aims to create a unique snacking experience that appeals to fans of both brands, leveraging the popularity of ranch seasoning among consumers [5][11] Company Overview - Kellanova, the parent company of Cheez-It, is a leader in global snacking and reported net sales of $13 billion for 2023 [8] - Hidden Valley Ranch, founded in 1954, is recognized as the original ranch dressing brand and offers a variety of ranch-flavored products for different meal occasions [9] Marketing and Sales Strategy - The launch includes a limited-time promotion with daily drops of the new crackers available for purchase online from June 25 to July 1, ahead of summer events like cookouts and road trips [11] - The marketing strategy emphasizes social media engagement, encouraging fans to follow both brands on platforms like TikTok and Instagram for updates [7]

Kellanova, Weber Shandwick win first-ever Grand Prix for Brand Experience & Activation CHICAGO, June 21, 2024 /PRNewswire/ -- Kellanova's Pop-Tarts brand earned a top honor at the 2024 Cannes Lions International Festival of Creativity Thursday, winning the first-ever Grand Prix for its Edible Mascot activation. In partnership with Weber Shandwick, Florida Citrus Sports, Publicis, and others, The First Edible Mascot was a delicious move to place Pop-Tarts at the center of the broader snacking conversation in ...

SALISBURY, N.C., June 18, 2024 (GLOBE NEWSWIRE) -- Leading grocery retail group Ahold Delhaize USA has announced a partnership with global snacking leader Kellanova (formerly Kellogg Company) and North American agribusiness, Bartlett, to reduce Scope 3 greenhouse gas (GHG) emissions from wheat farming across the value chain. This collaboration aims to decrease Scope 3 emissions, improving farm and supply chain resiliency. Unique collaborative program Regenerative agriculture focuses on soil conservation and ...

In the fall of last year, the former Kellogg's Company split up the business in two: Kellanova (NYSE:K) and WK Kellogg Co (KLG). The latter comprised a nearly $3 billion and somewhat troubled cereal business, and has been spun off by Kellanova as the remaining entity to improve the growth profile of the remaining $13 billion business. Benefitting from a better positioning, Kellanova has been struggling somewhat itself as well with inflationary pressures, resulting in a poor composition of growth, although m ...

CHICAGO, June 10, 2024 /PRNewswire/ -- How do you use Artificial Intelligence (AI) in your day-to-day? Do you use it in your personal or professional life? From personalized recommendations to automated customer service, generative AI is not just a futuristic concept but a present-day reality that is transforming companies and the way we interact with them. Lu Cotterill, Kellanova Sr. Director, Insight & IntelligenceLu Cotterill, Kellanova Sr. Director, Insight & Intelligence Google predicts that by 2030, 8 ...

Core Insights - Kellanova is actively preparing for the AI revolution by leveraging technology to drive inclusion, innovation, and business success [3][5] - The company emphasizes a learning culture to equip its workforce for collaboration with AI, focusing on technical, soft, and industry-specific skills [4] AI Strategies - Kellanova has implemented AI pilots that have optimized supply chain efficiencies, improved e-commerce search, and reduced out-of-stock situations, leading to increased sales [3] - The company has established a framework for AI governance, ensuring that AI initiatives are aligned with business objectives and comply with relevant laws and regulations [4] - Kellanova promotes a test-and-learn culture, acknowledging that only about 15% of AI projects succeed initially, and encourages exploration through initiatives like "Kuriosity Clinics," which have attracted nearly 6,000 participants [4] Company Overview - Kellanova is a leader in global snacking, international cereal and noodles, and North America frozen foods, with a legacy of over 100 years [6] - The company aims to create better days for 4 billion people by 2030 through sustainable and equitable access to food, addressing hunger, sustainability, and diversity [7]

BATTLE CREEK, Mich., May 30, 2024 /PRNewswire/ -- WK Kellogg Co (NYSE: KLG) announced today that Gary Pilnick, Chairman and Chief Executive Officer, and David Mckinstray, Chief Financial Officer, will participate in a virtual fireside chat at the 4th Annual Evercore ISI Consumer and Retail Conference at 1:15 PM ET on June 11, 2024. Access to a live webcast of the event will be available on the investor page of the Company's website at investor.wkkellogg.com. Participation in the webcast will be in listen-on ...

The Future is Here and it Tastes Like Cheez The two industry titans first collaborated in 2022, testing out the Big Cheez-It Crunchwrap Supreme and the Big Cheez-It Tostada for a limited time at a single Taco Bell location in Irvine, CA. This trial run proved to be incredibly successful as fans made it clear that the Big Cheez-It menu items brought something new to the table, something bigger than ever before. Based on the overwhelmingly positive reaction, Taco Bell and Cheez-It knew it had to go BIGGER and ...

Core Insights - Kellanova has donated $15,000 to the Education Foundation for Billings Public Schools to support summertime meal programs for students in Billings [1][3] - The donation is part of Kellanova's Better Days™ Promise, which aims to address hunger in communities [1][4] - The funds will specifically support the Munch Mobile program, which provides food and hygiene products to 200 needy students each week during the summer [3][4] Company Overview - Kellanova is a leader in global snacking, international cereal and noodles, and North America frozen foods, with net sales of $13 billion in 2023 [5] - The company aims to feed 400 million people facing food insecurity by the end of 2030 through food donations and feeding programs for children [4][6] - Kellanova's vision is to become the world's best-performing snacks-led powerhouse, leveraging its differentiated brands [5][6] Industry Context - Albertsons, a partner in this initiative, operates stores across 34 states and the District of Columbia, contributing over $200 million in food and financial support in 2022 [7] - The collaboration between Kellanova and Albertsons highlights the commitment of both companies to tackle hunger and support local communities [1][4][7] - The need for hunger relief is underscored by the fact that 34 million people in America are uncertain about their next meal [3]

For more information visit ICEE.com. America's number one frozen beverage brings deliciously fruity new flavor to cereal lovers NASHVILLE, Tenn., May 22, 2024 /PRNewswire/ -- America's favorite frozen beverage is getting a little loopy! The ICEE Company, a subsidiary of J&J Snack Foods Corp. (NASDAQ: JJSF), announced today a collaboration with WK Kellogg Co to reimagine the deliciously fruity Froot Loops cereal flavor into a fun frozen treat. ICEE's new Froot Loops flavor is available at retailers nationwid ...