User Engagement and Growth - As of July 31, 2024, the Zedge App had been installed nearly 674 million times and had 26.1 million monthly active users (MAU) [358] - As of July 31, 2024, Zedge had approximately 669,000 active subscribers, following the introduction of a subscription tier in the iOS version of the app in April 2023 [361] - Emojipedia, acquired in August 2021, received approximately 37.6 million monthly page views and had about 9.6 million MAU as of July 31, 2024 [369] - As of July 31, 2024, Monthly Active Users (MAU) for the Zedge App declined by 15.5% year-over-year to 26.1 million, primarily due to attrition in both developed and emerging markets [417] - MAU in emerging markets represented 78.9% of total MAU, up from 78.0% a year prior, negatively impacting revenue due to lower advertising rates in these markets [417] Revenue Generation - Zedge generates revenue primarily from advertising, paid subscriptions, and sales of premium content, with a significant portion from advertising inventory sales [375] - GuruShots generates revenue mainly through in-app purchases of virtual goods, enhancing the gaming experience for users [383] - Advertising revenue for the Zedge Marketplace grew by 15.2% to 4.3 million [427] - Subscription billings for the fiscal year ended July 31, 2024, rose by 62.8% to 1.2 million, with a gross margin of 56% for the fiscal year ended July 31, 2024 [433] Financial Performance - Total revenues for the fiscal year ended July 31, 2024, increased by 10.5% to 27.2 million in the prior year [425] - The company reported a net loss of 6.1 million in the previous year, reflecting a 50.3% increase in losses [425] - The average monthly revenue per active subscription increased by 25.0% to 3.5 million, primarily due to a 26.3% decline in Monthly Active Payers (MAPs) for GuruShots [436] Expenses and Costs - Selling, general and administrative (SG&A) expenses increased by 25,625,000, with SG&A as a percentage of revenues rising to 85.2% from 80.2% [438] - Direct cost of revenues in fiscal 2024 decreased by 1,859,000, resulting in a percentage of revenue decline to 6.2% from 8.2% in fiscal 2023 [437] - Stock-based compensation expense decreased by 2,141,000, primarily due to lower compensation related to deferred stock unit grants [442] - Depreciation and amortization expense decreased by 2,454,000, as a percentage of revenues declined to 8.2% from 12.0% [444] Impairment and Charges - The company recorded a non-cash goodwill impairment charge of 11.9 million in impairment charges in Q2 of the fiscal year ended July 31, 2024, related to intangible assets [394] - The company recorded a full impairment charge of 20.0 million, with working capital of 2.7 million to 3,162,000 in fiscal 2023 [461] - The Company entered into an Amended Loan Agreement with Western Alliance Bank, providing a new term loan facility of 4,000,000 [465] Strategic Initiatives - Zedge plans to leverage synergies between Zedge and GuruShots, enabling GuruShots players to sell their photos on the Zedge platform [368] - The Company committed to a retention pool of $4 million in cash related to the acquisition of GuruShots, payable over three years [475] Market and Economic Factors - Advertising spend accounts for approximately 70% of the company's revenue in fiscal 2024, influenced by global macroeconomic factors and the ongoing Israel-Hamas war [413] - The company is exposed to foreign exchange fluctuations and macroeconomic uncertainties that could impact operations and financial performance [413] Internal Controls and Governance - The Company assessed its internal control over financial reporting as effective as of July 31, 2024 [485] - The Company has no plans to pay dividends until achieving sustainable profitability and maintaining minimum cash reserves [472]
Zedge(ZDGE) - 2024 Q4 - Annual Report