Customer Metrics - Active customers increased to 4.05 million in Q3 2024, up from 3.55 million in Q3 2023, representing a growth of 14.1%[73] - The brand portfolio targets Millennial and Gen Z consumers, focusing on social media for customer engagement and brand awareness[71] - The company aims to enhance customer retention through loyalty programs and effective marketing strategies[85] Financial Performance - Net loss for Q3 2024 was 5.44million,asignificantimprovementfromanetlossof70.41 million in Q3 2023[76] - Adjusted EBITDA for Q3 2024 was 8.21million,upfrom4.70 million in Q3 2023, indicating a positive trend in operational performance[76] - Net sales for the three months ended September 30, 2024, increased by 9.1million,or69.0 million, or 11%, with a gross margin of 58%, up from 55% in the same period in 2023[94] - Net sales for the nine months ended September 30, 2024, increased by 18.3million,or514.7 million, or 7%, for the nine months ended September 30, 2024, with a gross margin of 57% compared to 56% in 2023[103] Expenses and Costs - Selling expenses increased by 5.2million,or143.2 million, or 13%, for the three months ended September 30, 2024, attributed to a 2.0millionaccrualforalegalmatter[97]−Sellingexpensesroseby10.3 million, or 10%, for the nine months ended September 30, 2024, accounting for 28% of net sales[104] - General and administrative expenses increased by 1.7million,or2(14.03) million, a decrease of 26.6millioncomparedto12.58 million in the same period of 2023[81] - As of September 30, 2024, cash and cash equivalents totaled 23.1million,withliquiditysupportedbyarevolvinglineofcreditandtermloan[111]−Thecompanyowedacombined91.2 million in term loan and accordion borrowings, with 21.5millionborrowedundertherevolvinglineofcreditasofSeptember30,2024[112]−Netcashusedinoperatingactivitiesdecreasedby24.4 million for the nine months ended September 30, 2024, primarily due to increased inventory purchases[116] - Net cash provided by financing activities increased by 54.5millionfortheninemonthsendedSeptember30,2024,mainlydueto18.2 million in net proceeds from the senior secured credit facility[118] Shareholder Actions - The board of directors approved a Share Repurchase Program, authorizing the repurchase of up to 2.0millionofcommonstock,followedbyanadditional3.0 million in 2023[119] - During the three months ended September 30, 2024, the company repurchased 3,380 shares for 0.1millionatanaveragepriceof24.66 per share[119] - For the nine months ended September 30, 2024, the company repurchased 120,579 shares for 1.3millionatanaveragepriceof10.57 per share[119] Risks and Market Conditions - Macroeconomic factors such as inflation and elevated interest rates are identified as potential risks that could impact consumer spending and operational results[82] - (Provision for) benefit from income taxes changed by 4.2million,or1103.2 million, or 97%, for the three months ended September 30, 2024, due to an increase in the valuation allowance on deferred tax assets in Australia[100] Accounting and Reporting - There have been no significant changes in critical accounting estimates from those reported in the 2023 Form 10-K[120] - As a "smaller reporting company," the company is not required to provide quantitative and qualitative disclosures about market risk[121]