Financial Performance - Fourth quarter net sales increased 4.7 percent to 1.81billion,withaforeigncurrencyadjustedincreaseof7.8percent[6]−Grossprofitasapercentageofnetsalesimprovedto55.5percentonanon−GAAPadjustedbasisforthefourthquarter[12]−Operatingincomerose7.9percentto517.9 million on a non-GAAP adjusted basis for the fourth quarter[3] - Net income per diluted share was 0.38onanon−GAAPadjustedbasisforthefourthquarter,unchangedfromthepreviousyear[20]−NetsalesfortheMonsterEnergyR◯Drinkssegmentincreased4.5percentto1.67 billion for the fourth quarter[7] - Net sales for the Strategic Brands segment increased 11.1 percent to 102.0millionforthefourthquarter[8]−NetsalestocustomersoutsidetheUnitedStatesincreased11.7percentto711.5 million, representing 39.3 percent of total net sales for the fourth quarter[11] - Full-year net sales increased 4.9 percent to 7.49billion,withaforeigncurrencyadjustedincreaseof8.4percent[27]−Adjustednetincomeforthefullyeardecreased0.7percentto1.64 billion, with adjusted net income per diluted share at 1.62[33]QuarterlyResults−NetsalesforQ42024reached1,812,041,000, a 4.7% increase from 1,730,108,000inQ42023[40]−GrossprofitforQ42024was1,002,445,000, representing a gross profit margin of 55.3%, up from 54.2% in Q4 2023[40] - Operating income for Q4 2024 decreased to 381,224,000,withanoperatingmarginof21.0270,711,000, a decline of 26.2% compared to 366,978,000inQ42023[40]−EnergydrinkcasesalesforQ42024were203,630,000,anincreasefrom185,304,000inQ42023[40]−Averagenetsalespercasedecreasedto8.70 in Q4 2024 from 9.12inQ42023[40]AssetsandEquity−TotalassetsasofDecember31,2024,were7,719,089,000, down from 9,686,522,000in2023[42]−Cashandcashequivalentsdecreasedto1,533,287,000 in 2024 from 2,297,675,000in2023[42]−Totalstockholders′equitydecreasedto5,957,718,000 in 2024 from 8,228,744,000in2023[42]ChallengesandStrategicActions−Thecompanyanticipateschallengesinsustainingsalesgrowthduetocompetitivepressuresandchangingconsumerpreferences[38]−Thecompanyimplementeda5.0percentpriceincreaseonitsbrandsintheU.S.effectiveNovember1,2024,contributingtostrongresults[23]ImpairmentsandAcquisitions−ThecompanycompletedtheacquisitionofVitalPharmaceuticals,Inc.onJuly31,2023,impactinginventoryvaluationandrelatedcosts[46]−ThecompanyrecordedimpairmentchargesrelatedtotheAlcoholBrandssegment,totaling130,711 for Q4 2024[51] Tax and Operating Expenses - The company reported a provision for income taxes of 147,080forQ42024,whichis28.11,959,825, representing 26.2% of net sales, compared to 24.9% in 2023[43] Yearly Performance - For the twelve months ended December 31, 2024, net sales totaled 7,492,709,anincreaseof4.97,140,027 in 2023[43] - The diluted net income per share for Q4 2024 was 0.38,unchangedfromQ42023,whilethetwelve−monthdilutednetincomepersharewas1.62, up from $1.56 in 2023[54]