
Revenue Streams - ZCITY's revenue streams include product and loyalty program revenue, transaction revenue, and agent subscription revenue[101]. Economic Environment - The company operates in Malaysia, which is projected to have an average annual GDP growth rate of 4.5% over the next five years according to the IMF[102]. - ZCITY aims to expand operations to other Southeast Asian countries, leveraging solid economic fundamentals and a growing middle class[103]. Growth Strategy - The company plans to recruit new consumers and register more TAZTE merchants efficiently, creating a cycle of growth[104]. - ZCITY's TAZTE program aims to transform traditional F&B business operations, potentially increasing merchant revenues[106]. - The company is evaluating investment and acquisition opportunities in the e-commerce sector to expand service offerings[109]. User Base and Marketing - The company has nearly one million registered users, providing merchants access to a significant consumer database for marketing[106]. Partnerships and Technology - ZCITY is pursuing strategic partnerships with various Malaysian companies to enhance the ZCITY App's value[111]. - ZCITY's technology includes a multilayer cloud-based software platform, which is crucial for its operations and monetization strategy[117]. Workforce - As of June 30, 2023, ZCITY employed 103 full-time employees, focusing on employee well-being and retention strategies[126].