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普拉达(01913) - 2019 - 年度财报
PRADAPRADA(HK:01913)2020-04-22 11:30

Financial Performance - Prada Group reported a significant increase in sales, achieving a total revenue of €3.2 billion, representing a growth of 8% compared to the previous year[1]. - The company reported a net profit of €400 million, reflecting a profit margin of 12.5%, which is an improvement from the previous year's margin of 11%[1]. - PRADA reported a significant increase in revenue, achieving €3.2 billion in the first half of 2023, representing a 15% year-over-year growth[68]. - The company expects a continued positive trend, projecting a revenue growth of 10-12% for the full year 2024[68]. - The gross margin improved to 70%, up from 68% in the previous year, reflecting better cost management and pricing strategies[68]. - The net income for 2019 was €257,724 thousand, an increase of 31.1% from €196,384 thousand in 2018[111]. - Total net sales amounted to €3,183,339, reflecting a 2.8% growth year-over-year[79]. Retail Expansion - The company noted a 12% increase in retail sales, driven by strong performance in Asia and the Americas, with Asia accounting for 40% of total sales[1]. - Prada Group plans to expand its retail footprint by opening 30 new stores globally in the upcoming year, focusing on key markets such as China and the United States[1]. - PRADA plans to expand its retail footprint by opening 30 new stores globally in 2024, focusing on key markets such as the Middle East and North America[68]. - Prada operates 641 directly operated stores in prime locations of major international shopping centers, contributing to 82.8% of total sales from retail channels[36]. - The number of stores increased to 641, with 22 new openings and 21 closures, including 4 stores acquired in Milan[81]. E-commerce and Digital Strategy - Prada Group's e-commerce sales grew by 25%, highlighting the increasing importance of online channels in their overall strategy[1]. - The company reported a 12% increase in e-commerce sales, highlighting the growing importance of online channels[68]. - The company integrates its direct stores with e-commerce strategies to monitor sales performance in different markets in real-time[36]. - Prada has established significant partnerships with major online retailers to enhance its digital presence and e-commerce capabilities[42]. Sustainability Initiatives - The company is investing in new product lines, including a sustainable collection that aims to reduce environmental impact, with a target of 20% of total sales coming from sustainable products by 2025[1]. - PRADA has successfully launched a new sustainable product line, which accounted for 5% of total sales in the first half of 2023[68]. - The company emphasized its commitment to sustainability, aiming for 100% of its products to be made from sustainable materials by 2025[68]. - The Prada Re-Nylon campaign aims to fully replace virgin nylon with regenerated nylon, reflecting the company's commitment to a better environment[50]. - The group has made significant progress in sustainability, including the introduction of the "Prada Re-Nylon" capsule collection and signing the Fashion Pact to reduce the industry's environmental footprint[76]. Innovation and Product Development - The company is investing €150 million in new product development and technology enhancements to improve customer experience and operational efficiency[68]. - Prada Group is committed to innovation, with plans to invest €100 million in technology and digital transformation over the next three years[1]. - Creativity is at the core of the manufacturing process, with Miuccia Prada's innovative ideas and social awareness driving the design culture within the company[34]. - The launch of the "Prada Invites" and "Prada for adidas Limited Edition" capsule collections highlighted the brand's commitment to innovation and collaboration[75]. Human Resources and Workforce - Prada has a workforce of 13,988 employees from 105 countries, with women making up 62% of the total[43]. - The average tenure of production staff at Prada is 20 years, ensuring high levels of specialization and knowledge accumulation[35]. - The company has implemented a supplier audit program to control risks related to human rights violations and poor working conditions[45]. - Prada's retail training programs focus on enhancing professional skills and product knowledge, contributing to customer service excellence[44]. Corporate Governance and Compliance - The board of directors is responsible for preparing the consolidated financial statements, ensuring they reflect the group's business status fairly and accurately[177]. - The independent auditor, Deloitte & Touche S.p.A., has been reappointed for a term of three fiscal years, ensuring compliance with Italian law regarding auditor appointments[178]. - The company has a legal and regulatory compliance framework in place to mitigate risks associated with its global operations[140]. - The group participates in the OECD's International Compliance Assurance Program (ICAP), sharing extensive data with tax authorities in Italy, the US, the UK, Canada, and Australia[105]. Cultural and Artistic Engagement - The Fondazione Prada continues to host diverse cultural events and exhibitions, showcasing the company's commitment to art and culture[55]. - Recent projects include the restoration of a historic residence in Shanghai, transforming it into a multifunctional cultural venue[51]. - Prada's ongoing cultural initiatives include educational programs and workshops, furthering its engagement with the arts community[55]. - The company produced 18 short films titled "Miu Miu Women's Stories" by various renowned directors as of December 2019, showcasing its commitment to contemporary art[61]. Financial Management and Risk - The company faces economic risks that could negatively impact its operations, performance, cash flow, and financial condition due to global macroeconomic factors[97]. - The liquidity risk management strategy includes maintaining sufficient cash and credit lines to meet operational needs, repay loans, and pay dividends on schedule[103]. - The group manages credit risk primarily related to trade receivables and current assets, monitoring customer reliability and solvency through insurance agreements[103]. - The company has implemented a long-term incentive plan to retain key personnel essential for its expansion in the fashion and luxury goods sector[101].