*ST西发(000752) - 2024 Q4 - 年度业绩预告

Profit Expectations - The company expects to turn a profit in 2024, with a projected net profit attributable to shareholders of 31 million yuan, compared to a loss of 25.77 million yuan in the same period last year[3] - The net profit after deducting non-recurring gains and losses is expected to be 21 million yuan, a significant improvement from a loss of 839,200 yuan in the previous year[3] - Basic earnings per share are projected to be 0.08 yuan, recovering from a loss of 0.10 yuan per share in the same period last year[3] Sales Performance - The increase in net profit is primarily attributed to improved sales performance due to enhanced brand building and new product promotions[5] Financial Management - The company has ceased interest accrual on a specific legal case, resulting in a reduction of financial expenses, which positively impacted net profit[5] Financial Reporting - The financial data provided is preliminary and has not been audited, with detailed figures to be disclosed in the 2024 annual report[7]