
Membership Trends - Total active members decreased from 32,410 in 2023 to 30,870 in 2024, representing a decline of approximately 4.8%[30] - The Americas region saw a reduction in active members from 4,040 in 2023 to 3,360 in 2024, a decrease of about 16.8%[30] - Hong Kong's active members slightly decreased from 23,490 in 2023 to 23,150 in 2024, a decline of approximately 1.4%[30] - The company experienced a 5% decrease in active members at the end of 2024 compared to the end of 2023, and a 16% decrease in active members at the end of 2023 and 2022 compared to the previous year, significantly impacting year-over-year sales[100] Revenue and Financial Performance - Total net sales for 2024 were $42,963,000, a decrease of 2.2% from $43,924,000 in 2023[236] - Gross profit for 2024 was $31,785,000, down from $32,749,000 in 2023, reflecting a decline of 2.9%[236] - Operating expenses decreased to $33,084,000 in 2024 from $34,420,000 in 2023, a reduction of 3.9%[236] - The company reported a net income of $572,000 for 2024, slightly up from $568,000 in 2023[236] - Basic and diluted net income per common share remained at $0.05 for both 2024 and 2023[236] - Total assets decreased to $55,359,000 in 2024 from $69,091,000 in 2023, a decline of 20%[234] - Current liabilities increased to $20,799,000 in 2024 from $19,984,000 in 2023, an increase of 4.1%[234] - Stockholders' equity decreased to $32,872,000 in 2024 from $41,600,000 in 2023, a decline of 21.1%[234] - The company experienced a loss from operations of $1,299,000 in 2024, an improvement from a loss of $1,671,000 in 2023[236] - Comprehensive income for 2024 was $340,000, down from $503,000 in 2023, a decrease of 32.3%[239] - Total cash, cash equivalents, and restricted cash decreased to $13,567,000 at the end of 2024 from $56,217,000 at the end of 2023, representing a decline of 75.8%[244] - Operating activities resulted in a net cash outflow of $3,367,000 in 2024, an improvement compared to the outflow of $4,278,000 in 2023[244] - The company declared dividends of $0.80 per share, totaling $9,213,000 for 2024, consistent with the $9,215,000 declared in 2023[244] - The company reported a depreciation and amortization expense of $131,000 in 2024, down from $164,000 in 2023, indicating a reduction of 20.1%[244] - Inventories increased by $1,000,000 in 2024 compared to an increase of $228,000 in 2023, showing a significant rise in inventory levels[244] - The company purchased marketable securities worth $70,431,000 in 2024, compared to no purchases in 2023[244] - The net cash used in investing activities was $30,075,000 in 2024, a substantial increase from $46,000 in 2023[244] - The company experienced a net decrease in cash and cash equivalents of $42,650,000 in 2024, compared to a decrease of $13,529,000 in 2023[244] - The company holds $3.6 million in cash in bank accounts located in China, subject to foreign currency controls, with no losses reported[252] - The Company recognized a foreign exchange loss of $230,000 in 2024 and $292,000 in 2023[261] Compensation and Member Engagement - The company employs a binary compensation plan with unilevel features, allowing members to earn commissions based on the bonus volume points from product purchases by their down-line network[45] - Members can earn income through commissions on accumulated bonus volume from product purchases and retail profits from reselling products[47] - Compensation paid to members represented approximately 41% of net sales in 2024 and 42% in 2023, indicating a substantial expense that could reduce profitability[105] - The company offers various support programs, including product training meetings and member events, to enhance member engagement and loyalty[49] - The company has a comprehensive training system for members, covering various roles from prospects to sales leaders[25] - Modifications to the compensation plan are made to motivate members, potentially impacting commissions[264] - Performance-based agreements for business or market development may result in additional compensation for specific members[264] Regulatory and Compliance Challenges - The regulatory environment in China imposes restrictions on multi-level compensation and member recruitment activities, impacting the company's operations[55] - The company is subject to extensive governmental regulations regarding product claims and marketing, particularly for dietary supplements[66] - The company has committed to maintaining compliance with FDA regulations, including good manufacturing practices for dietary supplements[63] - The company anticipates reapplying for a direct selling license in China when conditions are favorable[57] - The company is subject to scrutiny from regulatory authorities regarding compliance with local laws, which could impact operations[68] - The company faces significant regulatory and legal barriers in international markets, which could impede growth and profitability in those regions[94][95] - The company is subject to extensive laws and regulations regarding direct selling, which could lead to significant penalties if compliance is not met[124] - The evolving regulatory climate in China and Hong Kong regarding privacy and data protection could materially adversely affect the company's business[127] - The company faces risks from geopolitical tensions between the U.S. and China, which could disrupt operations and adversely affect financial results[120] - The company has incurred significant expenses to comply with privacy and data protection laws, and any failure to comply could damage its reputation and financial condition[130] - The company may face challenges from third parties regarding the legality of its business operations, which could result in fines or adverse publicity[131] - Non-compliance with regulations could lead to significant penalties, affecting business operations and revenue[146] - New regulations on dietary supplements could impose additional restrictions, potentially harming the company's ability to introduce new products[148] Operational and Market Risks - The company relies on a limited number of independent third-party manufacturers, which poses risks related to product quality and timely delivery, potentially leading to significant revenue loss[93] - The company has suspended member activities in China due to a government campaign targeting illegal practices in the direct selling industry, which may have a material adverse effect on business operations[115] - Economic challenges in China and Hong Kong could have a material adverse impact on the company's overall business and financial results[79] - The company must navigate risks related to product warranties and returns, which vary by country and can affect customer satisfaction and retention[69] - Adverse publicity regarding product claims and compliance could negatively impact the company's ability to attract and retain members, affecting revenue generation[82] - The direct selling industry is highly competitive, with significant competition for member recruitment from larger organizations and local competitors[90] - The company has faced challenges in maintaining member engagement and productivity, particularly if new products fail to gain market acceptance[92] - Cybersecurity risks and data breaches could disrupt operations and harm the company's reputation, leading to financial liabilities[162] International Operations and Currency Risks - The company operates in multiple international markets, including the Americas, Greater China, Southeast Asia, South Korea, Japan, India, and Europe, with a focus on direct-selling and e-commerce[15] - In 2024, 96% of the company's revenue was recorded by subsidiaries located outside of North America, exposing it to foreign currency exchange rate fluctuations[134] - The company's foreign currency exchange rate exposure to various currencies collectively represented approximately 16% and 18% of revenue in 2024 and 2023, respectively[135] - Changes in U.S. tax law and proposals to reform foreign tax laws could significantly affect the company's tax position and cash flows[138] - Operations are subject to customs duties regulations, and failure to comply could materially impact financial condition[142] - Transfer pricing regulations require compliance, and non-compliance may lead to significant adverse effects on financial results[143] - Extensive government regulations on product formulation and marketing could delay or limit product sales, impacting revenue[144] - Compliance with international regulations may create delays and added expenses in introducing new products to certain markets[145]