LHG(SH:600186)2025-04-06 09:50Financial Performance - The company expects a net profit attributable to shareholders of 100 million to 120 million yuan for Q1 2025, an increase of 50.77 million to 70.77 million yuan compared to the same period last year, representing a year-on-year growth of 103.16% to 143.79%[3] - The net profit attributable to shareholders after deducting non-recurring gains and losses is also expected to be 100 million to 120 million yuan, with an increase of 51.35 million to 71.35 million yuan year-on-year, reflecting a growth of 105.54% to 146.65%[3] - In the same period last year, the company achieved a net profit of 49.22 million yuan and a net profit of 48.65 million yuan after deducting non-recurring gains and losses[6] - The sales net profit margin has improved year-on-year, indicating better profitability[7] - There are no major uncertainties affecting the accuracy of this earnings forecast[8] - The financial data provided is preliminary and has not been audited by an external agency, with final figures to be disclosed in the official Q1 2025 report[9] Strategic Initiatives - The company has implemented a "brand revival strategy," optimizing its marketing network and enhancing brand promotion and sales efforts[7] - Cost reduction and efficiency improvement measures have been effectively implemented, maintaining a high level of operational efficiency[7] - The company’s core competitiveness has been steadily increasing, with total product sales volume and sales revenue showing significant growth in Q1 2025[7]