Letter to Shareholders Instacart achieved strong Q1 2025 growth in orders and GTV, driven by strategic innovations and capital returns Q1 2025 Key Performance Indicators | Metric | Q1 2025 Value | Year-over-Year Growth | | :--- | :--- | :--- | | Orders | 83.2 million | 14% | | GTV | $9,122 million | 10% | | Net Income | $106 million | - | | Adjusted EBITDA | $244 million | - | - The company's strategy focuses on four consumer pillars: convenience, affordability, quality, and selection4 - AI-driven innovations like 'Smart Shop' and 'Store View' are being implemented to enhance personalization and order quality46 - Instacart is expanding its enterprise solutions, highlighted by the recent acquisition of Wynshop, an e-commerce technology provider7 - The advertising business is expanding through new tools like 'Universal Campaigns' and partnerships, such as powering ads for Uber Eats' U.S. grocery marketplace89 - The company repurchased $94 million worth of shares in Q1 2025 and had $218 million remaining in its repurchase authorization as of March 3110 Business Updates The company details operational progress across consumers, retailers, brands, and shoppers through AI, partnerships, and new tools Consumers Instacart enhanced the consumer experience with AI-driven features, expanded partnerships, and new Instacart Business offerings - Launched 'Smart Shop', an AI technology that provides personalized recommendations based on shopping habits and preferences12 - Piloted 'Second Store Check' to fulfill out-of-stock items by sending a second shopper to a nearby store12 - Partnered with Chase to offer benefits to various cardmembers, targeting customers who tend to have higher order frequency and basket sizes12 - Expanded Instacart Business offerings with 'Will Call Delivery' for same-day distributor orders and 'Pay-With-Invoice' for streamlined payment management12 Retailers The company expanded its retailer network, strengthened enterprise offerings with the Wynshop acquisition, and deployed more in-store technology - New retailers joined the marketplace, including Costco Business Centre (Canada), Dierbergs Markets, 1-800-Flowers, and soon, Pet Supplies Plus13 - Acquired Wynshop to strengthen enterprise solutions and accelerate online growth for retail partners13 - Deployed additional Caper Carts at Wakefern and Schnucks, and rolled out its FoodStorm catering solution in an additional 1,300 stores13 Brands The advertising platform was upgraded with AI-powered campaigns and expanded its reach through a partnership with Uber Eats - Announced 'Universal Campaigns', an AI tool that allows brands to use a single budget that is automatically optimized across multiple ad formats16 - Partnered with Uber Eats to power ads for its U.S. grocery and retail marketplace, expanding the reach of the Instacart Ads ecosystem16 - Launched shoppable display ads on Caper Carts, enabling brands to access in-store advertising opportunities16 Shoppers Instacart introduced a new quality score and is piloting new earnings opportunities to support its shopper community - Launched a new shopping quality score, a 90-day metric to give shoppers feedback and help them improve service16 - Piloting new earning opportunities for shoppers, including 'Second Store Check' tasks, 'Store View' video tasks, and 'Will Call' delivery tasks16 Product Pantry The company highlights two key AI-powered innovations: 'Smart Shop' for personalized shopping and 'Universal Campaigns' for optimized advertising - Smart Shop is an AI-powered technology that introduces features like customizable nutritional preferences and Health Tags to enhance personalization and simplify shopping18 - Universal Campaigns is an AI-powered tool that helps brands create a single campaign with one budget, which is then automatically optimized across multiple ad formats in real-time21 Financial Performance and Outlook The company reported strong Q1 2025 financial results with significant growth in GTV and Adjusted EBITDA, providing a positive outlook for Q2 Q1 2025 Financial Highlights In Q1 2025, GTV grew 10% and Adjusted EBITDA grew 23% year-over-year, though net income declined due to higher stock-based compensation Q1 2025 vs. Q1 2024 Financial Metrics | Metric | Q1 2025 | Q1 2024 | YoY Growth | | :--- | :--- | :--- | :--- | | GTV | $9,122 M | $8,319 M | 10% | | Orders | 83.2 M | 72.8 M | 14% | | Total Revenue | $897 M | $820 M | 9% | | Transaction Revenue | $650 M | $603 M | 8% | | Advertising & Other Revenue | $247 M | $217 M | 14% | | GAAP Gross Profit | $671 M | $614 M | 9% | | GAAP Net Income | $106 M | $130 M | (18)% | | Adjusted EBITDA | $244 M | $198 M | 23% | - Average order value (AOV) decreased by 4% year-over-year to $110, primarily due to the inclusion of smaller restaurant orders and lower basket minimums25 - Advertising & other revenue grew to 2.7% of GTV, an increase of 10 basis points year-over-year, outpacing overall GTV growth29 - The year-over-year increase in GAAP total operating expenses was primarily due to higher stock-based compensation (SBC), as Q1 2024 SBC was unusually low due to a $95 million reversal34 Q2 2025 Financial Outlook The company forecasts continued GTV growth of 8% to 10% and strong Adjusted EBITDA between $240 million and $250 million for Q2 2025 Q2 2025 Guidance | Metric | Outlook | | :--- | :--- | | GTV | $8,850 - $9,000 million | | Adjusted EBITDA | $240 - $250 million | - The GTV outlook represents year-over-year growth of 8% to 10%, with order growth expected to continue outpacing GTV growth39 Appendix: Definitions and Financial Statements This appendix provides forward-looking statements, definitions of key metrics, and detailed unaudited consolidated financial statements Forward-Looking Statements This section cautions that forward-looking statements are subject to risks and uncertainties that could cause actual results to differ Key Business Metrics and Non-GAAP Financial Measures This section defines key operational metrics like GTV and non-GAAP financial measures like Adjusted EBITDA - Gross Transaction Value (GTV) is defined as the value of products sold through Instacart, including taxes, fees, and customer tips44 - Adjusted EBITDA is defined as net income adjusted for items including taxes, interest, depreciation & amortization, stock-based compensation, and certain other charges47 Condensed Consolidated Financial Statements This section presents the unaudited balance sheets, statements of operations, cash flows, and GAAP to non-GAAP reconciliations Condensed Consolidated Balance Sheets As of March 31, 2025, total assets were $4.3 billion, with cash and cash equivalents increasing to $1.6 billion Condensed Consolidated Statements of Operations For Q1 2025, the company generated $897 million in revenue and $106 million in net income, or $0.37 per diluted share Condensed Consolidated Statements of Cash Flows Net cash from operating activities was $298 million in Q1 2025, a significant increase from the prior year Reconciliation of GAAP to Non-GAAP Results This section reconciles Q1 2025 GAAP Net Income of $106 million to Adjusted EBITDA of $244 million
Maplebear (CART) - 2025 Q1 - Quarterly Results