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思美传媒(002712) - 2025 Q2 - 季度业绩预告
Simei MediaSimei Media(SZ:002712)2025-07-14 10:30

Simei Media 2025 Semi-Annual Performance Forecast Current Period Performance Forecast The company anticipates a net loss of 8 million to 12 million yuan for the first half of 2025, a significant year-on-year decline from the prior year's profit Performance Forecast Summary | Item | Current Reporting Period | Prior Year Same Period | | :--- | :--- | :--- | | Net Profit Attributable to Shareholders of Listed Company | Loss: 12 million yuan - 8 million yuan | Profit: 1.1586 million yuan | | Year-on-Year Change | Decrease: 1135.73% - 790.49% | - | | Net Profit After Deducting Non-Recurring Gains and Losses | Loss: 13 million yuan - 9 million yuan | Profit: 0.2953 million yuan | | Year-on-Year Change | Decrease: 4502.30% - 3147.75% | - | | Basic Earnings Per Share | Loss: 0.0239 yuan/share - 0.0165 yuan/share | Profit: 0.0021 yuan/share | Communication with Accounting Firm The financial data in this performance forecast are preliminary estimates by the company's finance department and remain unaudited by certified public accountants - The financial data in this performance forecast are preliminary estimates by the company's finance department and have not been audited by a certified public accountant3 Explanation of Performance Change The company attributes the shift from profit to loss primarily to intense market competition, which has reduced the gross profit margin of its core digital marketing business - The primary reason for the year-on-year decline in net profit and non-recurring net profit is the decrease in gross profit margin of the digital marketing business due to intense market competition4 Risk Warning and Other Related Information The company warns investors that the performance forecast data are preliminary, advising caution as final financial figures will be based on the official 2025 Semi-Annual Report - This performance forecast represents preliminary estimates by the company's finance department, with final financial data subject to the official 2025 Semi-Annual Report5 - Investors are advised to exercise caution in their investment decisions and be aware of associated risks5