铭普光磁(002902) - 2025 Q2 - 季度业绩预告

Current Period Performance Forecast The company expects net profit attributable to shareholders for H1 2025 to remain a loss, ranging from 65 million to 80 million CNY, showing a narrowing trend compared to the prior year Key Financial Performance Indicators | Item | Current Period | Prior Year Period | | :--- | :--- | :--- | | Net Profit Attributable to Shareholders | Loss: 65.00 million – 80.00 million CNY | Loss: 79.20 million CNY | | Net Profit After Non-Recurring Gains/Losses | Loss: 70.00 million – 85.00 million CNY | Loss: 83.93 million CNY | | Basic Earnings Per Share | Loss: 0.2760 – 0.3397 CNY/share | Loss: 0.3539 CNY/share | Communication with Accounting Firm The company states that the financial data in this performance forecast are preliminary estimates and have not been audited by an accounting firm - The financial data in this performance forecast are unaudited by an accounting firm[3] Explanation of Performance Change The projected net loss is primarily due to a profit-sharing strategy adopted in response to intensified market competition, limited new product line contributions, and significant investments in the To C business during its strategic transition Market Competition and New Product Impact During the reporting period, the company optimized pricing and offered concessions to key clients to consolidate market share amidst demand fluctuations and intense competition, while new product lines are still in the ramp-up and cultivation phase - Affected by industry demand fluctuations and intensified market competition, the company implemented targeted concessions to key customers to consolidate market share[4] - Newly deployed product lines are in the capacity ramp-up and market cultivation phase, with economies of scale not yet fully realized, thus not significantly contributing to company performance[4] Investment in To C Business Transformation The company is actively transitioning from a single To B business to a "To B + To C" dual-business strategy, with the To C segment in a critical investment phase for brand building, product development, and market cultivation - The company is strategically transforming from a single To B business to a "To B + To C" dual-business model, with the To C business in a critical investment phase[4] - To build consumer awareness and capture market share, the company continues to increase investment in channel development, brand promotion, and product R&D, resulting in this business segment not yet achieving economies of scale in the current period[4][5] Other Relevant Information The company emphasizes that this performance forecast is a preliminary estimate, with final accurate data to be disclosed in the 2025 semi-annual report, advising investors to exercise caution - This performance forecast represents preliminary estimates, with specific data to be detailed in the company's 2025 semi-annual report[6] - Investors are advised to exercise caution in their decisions and be aware of investment risks[6]