Important Notice, Table of Contents, and Definitions This section provides essential preliminary information, including key notices, the report's structure, and definitions of terms Important Notice The company's Board of Directors, Supervisory Board, and senior management guarantee the truthfulness, accuracy, and completeness of the semi-annual report, and declare the financial report is true, accurate, and complete - The company's Board of Directors, Supervisory Board, and senior management guarantee the truthfulness, accuracy, and completeness of the semi-annual report, with no false records, misleading statements, or major omissions, and assume individual and joint legal liabilities4 - The company's responsible person, chief financial officer, and head of accounting department declare that the financial report in this semi-annual report is true, accurate, and complete4 - The company plans not to distribute cash dividends, bonus shares, or convert capital reserves into share capital4 Table of Contents This report's clear table of contents lists nine main chapters, covering company profile, financial indicators, management discussion and analysis, corporate governance, significant matters, share changes, bond information, financial reports, and other submitted data, providing comprehensive information navigation for investors - The report contains nine main chapters, from company profile to financial reports and other submitted data, with a clear structure6 Definitions This section defines common terms used in the report, including company names, major subsidiaries, partners, accounting firms, reporting period, and industry-related concepts (e.g., IP, ODM), ensuring accurate understanding of the report's content - Key terms such as "Hongxing Shares", "Fenteng Apparel", "Reporting Period", and "ODM" are clearly defined in the report to ensure accuracy of information disclosure and reader comprehension12 Company Profile and Key Financial Indicators This section details the company's basic information, contact details, and presents key accounting data and financial indicators for the reporting period Company Profile Guangdong Hongxing Industrial Co., Ltd. is listed on the Shenzhen Stock Exchange under the stock abbreviation "Hongxing Shares" and stock code 001209, with Guo Wenguo as its legal representative Company Basic Information | Indicator | Content | | :--- | :--- | | Stock Abbreviation | Hongxing Shares | | Stock Code | 001209 | | Listing Exchange | Shenzhen Stock Exchange | | Legal Representative | Guo Wenguo | Contact Persons and Information Liu Genxiang is the company's Board Secretary, and Huang Danni is the Securities Affairs Representative, both located at No. 6 Herui Road, Helong Street, Baiyun District, Guangzhou, with identical phone and fax numbers, and email gdhx@hongxingmail.com Company Contact Information | Position | Name | Contact Address | Phone | Fax | Email | | :--- | :--- | :--- | :--- | :--- | :--- | | Board Secretary | Liu Genxiang | No. 6 Herui Road, Helong Street, Baiyun District, Guangzhou | 0754-87818668 | 0754-87818668 | gdhx@hongxingmail.com | | Securities Affairs Representative | Huang Danni | No. 6 Herui Road, Helong Street, Baiyun District, Guangzhou | 0754-87818668 | 0754-87818668 | gdhx@hongxingmail.com | Other Information During the reporting period, there were no changes in the company's registered address, office address, website, email, information disclosure, and document storage locations, with specific details available in the 2024 annual report - The company's registered address, office address, website, and email remained unchanged during the reporting period, with details available in the 2024 annual report17 - Information disclosure and document storage locations remained unchanged during the reporting period, with details available in the 2024 annual report18 Key Accounting Data and Financial Indicators In the first half of 2025, the company's operating revenue increased by 8.09% to 823 million CNY, but net profit attributable to shareholders significantly decreased by 81.70% to 11.48 million CNY, with non-recurring net profit and net cash flow from operating activities also declining significantly; total assets and net assets attributable to shareholders slightly decreased 2025 Semi-Annual Key Accounting Data and Financial Indicators | Indicator | Current Reporting Period (CNY) | Prior Year Period (CNY) | Year-on-Year Change | | :--- | :--- | :--- | :--- | | Operating Revenue | 822,734,868.52 | 761,185,462.02 | 8.09% | | Net Profit Attributable to Shareholders of Listed Company | 11,482,718.54 | 62,762,059.95 | -81.70% | | Net Profit Attributable to Shareholders of Listed Company Excluding Non-recurring Gains and Losses | 8,402,739.34 | 26,861,993.61 | -68.72% | | Net Cash Flow from Operating Activities | -1,120,866.51 | 28,409,521.42 | -103.95% | | Basic Earnings Per Share (CNY/share) | 0.09 | 0.48 | -81.25% | | Diluted Earnings Per Share (CNY/share) | 0.09 | 0.48 | -81.25% | | Weighted Average Return on Net Assets | 0.88% | 4.92% | -4.04% | | Indicator | End of Current Reporting Period (CNY) | End of Prior Year (CNY) | Change from End of Prior Year | | :--- | :--- | :--- | :--- | | Total Assets | 1,956,553,957.56 | 2,001,012,248.66 | -2.22% | | Net Assets Attributable to Shareholders of Listed Company | 1,279,099,616.96 | 1,293,335,854.42 | -1.10% | Differences in Accounting Data under Domestic and Overseas Accounting Standards During the reporting period, the company reported no differences in net profit and net assets between financial statements prepared under International Accounting Standards or overseas accounting standards and those under Chinese Accounting Standards - The company reported no differences in net profit and net assets between financial statements disclosed under International Accounting Standards and Chinese Accounting Standards during the reporting period21 - The company reported no differences in net profit and net assets between financial statements disclosed under overseas accounting standards and Chinese Accounting Standards during the reporting period22 Non-recurring Gains and Losses Items and Amounts During the reporting period, the company's total non-recurring gains and losses amounted to 3.08 million CNY, primarily from government grants, investment income from entrusted investments, and other non-operating income, after deducting non-current asset disposal gains/losses and income tax impact Non-recurring Gains and Losses Items and Amounts | Item | Amount (CNY) | Explanation | | :--- | :--- | :--- | | Gains/losses from disposal of non-current assets | -22,522.62 | See Notes 73, 75 in Section VIII Financial Report "VII. Notes to Consolidated Financial Statement Items" | | Government grants included in current profit and loss | 1,706,186.21 | See Notes 67, 74 in Section VIII Financial Report "VII. Notes to Consolidated Financial Statement Items" | | Gains/losses from entrusted investments or asset management | 822,893.67 | See Note 70 in Section VIII Financial Report "VII. Notes to Consolidated Financial Statement Items" | | Other non-operating income and expenses apart from the above | 1,209,718.62 | See Notes 74, 75 in Section VIII Financial Report "VII. Notes to Consolidated Financial Statement Items" | | Less: Income tax impact | 636,296.68 | | | Total | 3,079,979.20 | | - The company has no other profit and loss items that meet the definition of non-recurring gains and losses, nor does it classify non-recurring gains and losses as recurring gains and losses25 Management Discussion and Analysis This section offers an in-depth review of the company's main business, core competencies, financial performance, and strategic outlook Company's Main Business Activities During the Reporting Period The company focuses on R&D, design, production, and sales of home apparel, with a multi-brand matrix and omni-channel sales, advancing its five-year strategy to enhance supply chain efficiency, digitalization, brand diversification, and R&D investment, while actively rewarding investors and fulfilling social responsibilities (I) Company Business and Main Products The company specializes in the R&D, design, production, and sales of home apparel, with multiple brands like "Fenteng", "Manza", "Fenteng Care", and "Qianxianyi", precisely targeting different consumer groups to provide high-quality home apparel and full-category underwear products - The company focuses on R&D, design, production, and sales of home apparel, aiming to lead industry trends and provide a pleasant home living experience27 - The company owns brands such as "Fenteng", "Manza", "Fenteng Care", and "Qianxianyi", forming a multi-brand matrix to precisely target different consumer groups272829 - Fenteng, as the core brand, participates in the formulation of "High-Quality Home Apparel" group standards, offering skin-friendly, comfortable, breathable, durable, and environmentally friendly home apparel and full-category underwear products27 (II) Company Business Model The company employs a diversified business model, including a procurement model with robust supplier management, a production model combining self-production, outsourced processing, and finished product customization, and an omni-channel sales model integrating online direct sales, consignment, distribution, and offline direct sales, distribution, consignment, and brand licensing, supported by an independent R&D and design team for product innovation - The company's procurement model includes comprehensive supplier access and management systems, evaluating supplier qualifications, product quality, production capacity, and financial strength30 - The production model includes self-production (Shantou, Ruijin production bases), outsourced processing, and finished product customization to enhance efficiency and meet customized demands30 - The sales model covers both online (direct sales, consignment, distribution, wholesale) and offline (direct sales, wholesale, consignment) channels, as well as brand licensing business3132 - The R&D model is centered on independent R&D and design teams for each brand, empowering product innovation through "professional design, IP collaboration, and technological R&D"32 (III) Key Operating Performance During the Reporting Period During the reporting period, the company implemented its "Five-Year Strategy," enhancing supply chain efficiency and management through digitalization, building a multi-brand matrix centered on Fenteng, accelerating omni-channel development, signing Fan Chengcheng to boost brand value, and increasing investment in fabric R&D; the company actively rewarded investors with cumulative cash dividends of 138 million CNY and completed a share repurchase of 2,927,940 shares totaling 41.92 million CNY for equity incentives or employee stock ownership plans, while also fulfilling social responsibilities through public welfare activities - The company implemented its "Five-Year Strategy," enhancing supply chain efficiency through digitalized production processes and modernized warehousing and logistics, promoting cost reduction and efficiency improvement3435 - The company is building a business structure with the Fenteng brand at its core and rapid development of multiple brands, achieving "one strong, many specialized" in categories and brands, and expanding its vision to the broader underwear industry36 - The company accelerated omni-channel development, consolidating advantages on traditional e-commerce platforms, increasing investment in live streaming, Douyin, Xiaohongshu, and other social e-commerce, opening direct stores in high-end shopping malls in first and second-tier cities, and introducing instant retail channels37 - The company signed Fan Chengcheng as the Fenteng brand ambassador, launched fashionable and youthful single items, created popular products, and enhanced brand value and market competitiveness39 - The company developed smart temperature control products through Fenteng Kefa fabric innovation technology, increasing investment in fabric R&D to enhance product added value40 - Since its listing, the company has distributed cumulative cash dividends of 138 million CNY and completed a share repurchase of 2,927,940 shares totaling 41.92 million CNY during the reporting period, intended for equity incentives or employee stock ownership plans4243 (IV) Industry Development Status of the Company The company operates in the textile and apparel industry (C18), which benefits from national policies to expand domestic demand and promote consumption, leading to moderate growth in domestic sales and a positive growth rate in online sales; AI technology is deeply penetrating the apparel industry, empowering creative design, production, and marketing, while the integration of online and offline channels and digital transformation continue to deepen - The company belongs to the "Textile, Apparel, and Garment Industry (C18)," benefiting from national policies to expand domestic demand and promote consumption, leading to consumption upgrades in the home apparel industry44 Apparel Domestic Sales Market Data | Indicator | January-June 2025 | | :--- | :--- | | Retail Sales of Apparel Commodities by Enterprises Above Designated Size | 534.13 billion CNY, up 2.5% year-on-year | | Online Retail Sales of Apparel Products | Up 1.4% year-on-year | - AI technology is deeply penetrating the apparel industry, empowering creative design, fashion trend forecasting, smart styling recommendations, production, and marketing, enabling small-batch flexible production and precise marketing4647 - The integration of online and offline channels, along with private domain marketing (enterprise WeChat, official accounts, video accounts, mini-programs, private domain live streaming), has become a significant driver for brand apparel e-commerce growth48 - Digital transformation is driving profound changes in enterprise production methods and business models, enhancing operational efficiency through intelligent production, flexible production, digital design, and consumer data platforms49 Analysis of Core Competencies The company's core competencies lie in its digital operations, differentiated product positioning in niche markets, integrated online and offline sales channels, industry-leading design and R&D capabilities, and efficient supply chain management, collectively supporting its leading position in intense market competition and continuous innovation and market expansion (I) Digital Operations Advantage The company possesses over a decade of online business experience, having established a scaled marketing network covering traditional e-commerce and new retail channels, supported by information systems and a talent team for digital operations, continuously enhancing its digital capabilities through technological innovation and external collaborations - The company's online business channels cover traditional e-commerce platforms like Taobao, Vipshop, JD.com, and Pinduoduo, and actively expands into new retail channels such as live streaming e-commerce, social e-commerce, and cross-border e-commerce50 - The company has accumulated rich industry experience, equipped itself with information systems and talent teams, and introduced technological innovations across various links of the industrial chain for digital upgrades50 (II) Focus on Niche Markets, Differentiated Product Positioning The company deeply cultivates the home apparel niche market, building a multi-level, multi-dimensional brand matrix with its four major brands: "Fenteng", "Manza", "Fenteng Care", and "Qianxianyi", achieving comprehensive product coverage for different customer groups and meticulously managing production capacity structure based on market demand - The company deeply cultivates the home apparel niche market, driven by independent brand innovation and development, building a multi-level and multi-dimensional brand presence52 - The company has formed a brand matrix comprising four consumer brands: "Fenteng", "Manza", "Fenteng Care", and "Qianxianyi", achieving comprehensive product coverage for different customer groups52 (III) Sales Channel Advantage, Online and Offline Integrated Development The company has established a scaled omni-channel marketing network, covering major online e-commerce platforms and over four thousand offline sales terminals and high-end department store direct stores, utilizing online data analysis for precise marketing, strengthening cooperation with distributors, and building proprietary channels to promote integrated online and offline development - The company's sales network covers traditional e-commerce platforms like Taobao/Tmall, JD.com, Vipshop, and Pinduoduo, new retail platforms such as Douyin, Kuaishou, Xiaohongshu, and Bilibili, as well as over four thousand offline sales terminals and high-end department store direct stores nationwide53 - Leveraging online business data to analyze customer preferences for precise advertising and brand promotion, while covering sinking markets through distributor channels and strengthening proprietary channel construction to achieve integrated online and offline development53 (IV) Industry-Leading Design and R&D Advantage The company boasts an experienced and innovative R&D and design team, fostering talent through a combination of internal cultivation and external recruitment, implementing "five-good" standards in product R&D, and successfully launching the "Fenteng Deep Sleep Cotton" series - The company's R&D and design team possesses years of experience in China's apparel design industry, maintaining stability and strong innovation capabilities, implementing a talent development mechanism that combines internal cultivation with extensive external recruitment54 - The company actively implements "five-good" standards in product production and R&D, launching the "Fenteng Deep Sleep Cotton" series in September 2022, which meets these standards54 (V) Supply Chain Advantage The company's supply chain advantage is characterized by efficient responsiveness and industrial cluster benefits, achieving integrated production and sales through information systems, with new products moving from design to warehousing in as fast as 5 working days; leveraging the industrial cluster advantage of Shantou Chaonan, "China's Underwear and Home Apparel City," the company efficiently allocates resources, reduces operating costs, and builds a high-quality industrial ecosystem - The company has established an accurate and effective information system, initially building a market-driven supply model that integrates production and sales, enabling new products to go from design planning to finished product warehousing in as fast as 5 working days5556 - Leveraging the industrial cluster advantage of Shantou Chaonan, "China's Underwear and Home Apparel City," the company efficiently allocates resources, utilizes the synergistic relationship between its own factories and upstream suppliers, improves supply chain operational efficiency, and reduces costs56 Main Business Analysis The company's main business is textile and apparel, with operating revenue increasing by 8.09% during the reporting period, but total profit and net cash flow from operating activities significantly decreased; home apparel revenue slightly declined, while underwear, accessories, and fabric revenues all grew; the domestic market contributed the vast majority of revenue, and overall gross profit margin declined; the number of company-owned stores decreased, and store efficiency declined Overview This section provides an overview of the company's main business activities during the reporting period, with specific details available in the "I. Company's Main Business Activities During the Reporting Period" section - The company's main business situation refers to the relevant content in "I. Company's Main Business Activities During the Reporting Period"57 Year-on-Year Changes in Key Financial Data During the reporting period, the company's operating revenue increased by 8.09%, but net profit attributable to shareholders and net cash flow from operating activities significantly decreased by 81.70% and 103.95%, respectively; financial expenses increased by 139.04% due to the capitalization of borrowing interest, and income tax expenses decreased by 58.64% due to reduced pre-tax profit; asset impairment losses increased by 35.57% due to increased inventory depreciation provisions Key Financial Data Year-on-Year Changes | Indicator | Current Reporting Period (CNY) | Prior Year Period (CNY) | Year-on-Year Change | Reason for Change | | :--- | :--- | :--- | :--- | :--- | | Operating Revenue | 822,734,868.52 | 761,185,462.02 | 8.09% | | | Net Profit Attributable to Shareholders of Listed Company | 11,482,718.54 | 62,762,059.95 | -81.70% | | | Net Cash Flow from Operating Activities | -1,120,866.51 | 28,409,521.42 | -103.95% | Primarily due to insurance compensation received in the prior period | | Financial Expenses | 1,888,603.89 | 790,064.42 | 139.04% | Primarily due to capitalization of borrowing interest in the current period | | Income Tax Expenses | 10,027,529.14 | 24,243,152.30 | -58.64% | Primarily due to reduced pre-tax profit in the current period | | Asset Impairment Losses | -29,242,484.86 | -21,569,880.23 | 35.57% | Primarily due to increased provision for inventory depreciation in the current period | - The company's profit composition or sources of profit did not undergo significant changes during the reporting period57 Composition of Operating Revenue During the reporting period, the company's total operating revenue was 823 million CNY, an 8.09% year-on-year increase; textile and apparel business accounted for 97.06%, growing by 8.31%; by product, home apparel revenue decreased by 4.63%, while underwear, accessories and other, and fabric revenues increased by 21.85%, 73.22%, and 34.84% respectively; domestic revenue accounted for 99.64%, increasing by 8.11% Operating Revenue Composition (by Industry, Product, Region) | Category | Item | Current Reporting Period Amount (CNY) | Proportion of Operating Revenue | Prior Year Period Amount (CNY) | Proportion of Operating Revenue | Year-on-Year Change | | :--- | :--- | :--- | :--- | :--- | :--- | :--- | | By Industry | Textile and Apparel | 798,580,672.24 | 97.06% | 737,336,937.36 | 96.87% | 8.31% | | | Other Businesses | 24,154,196.28 | 2.94% | 23,848,524.66 | 3.13% | 1.28% | | By Product | Home Apparel | 409,354,927.50 | 49.76% | 429,241,183.23 | 56.39% | -4.63% | | | Underwear | 308,266,550.76 | 37.47% | 252,990,213.86 | 33.24% | 21.85% | | | Accessories and Other | 30,040,827.34 | 3.65% | 17,342,871.25 | 2.28% | 73.22% | | | Fabrics | 50,918,366.64 | 6.19% | 37,762,669.02 | 4.96% | 34.84% | | By Region | Domestic | 819,774,267.08 | 99.64% | 758,266,382.99 | 99.62% | 8.11% | | | International | 2,960,601.44 | 0.36% | 2,919,079.03 | 0.38% | 1.42% | Industries, Products, or Regions Accounting for Over 10% of Operating Revenue or Operating Profit Textile and apparel business revenue was 799 million CNY, with a gross profit margin of 30.60%, a year-on-year decrease of 1.89%; home apparel revenue was 409 million CNY, with a gross profit margin of 39.53%, a slight decrease; underwear revenue was 308 million CNY, with a gross profit margin of 24.68%, a slight increase; domestic market revenue was 820 million CNY, with a gross profit margin of 31.94%, a year-on-year decrease of 2.13% Main Business Gross Profit Margin | Category | Item | Operating Revenue (CNY) | Operating Cost (CNY) | Gross Profit Margin | Year-on-Year Change in Operating Revenue | Year-on-Year Change in Operating Cost | Year-on-Year Change in Gross Profit Margin | | :--- | :--- | :--- | :--- | :--- | :--- | :--- | :--- | | By Industry | Textile and Apparel | 798,580,672.24 | 554,176,270.15 | 30.60% | 8.31% | 11.33% | -1.89% | | By Product | Home Apparel | 409,354,927.50 | 247,540,313.34 | 39.53% | -4.63% | -4.09% | -0.34% | | | Underwear | 308,266,550.76 | 232,177,469.40 | 24.68% | 21.85% | 21.48% | 0.23% | | By Region | Domestic | 819,774,267.08 | 557,968,147.00 | 31.94% | 8.11% | 11.60% | -2.13% | Does the Company Have Physical Store Sales Terminals The company operates physical store sales terminals, with 26 offline direct stores totaling 2,978.01 square meters as of June 30, 2025, generating 6.091 million CNY in sales during the reporting period, a year-on-year decrease of 1.6537 million CNY; the average sales per store for those open for more than 12 months decreased by 9.43% year-on-year - The company operates physical store sales terminals, with a total of 26 offline direct stores and a total store area of 2,978.01 square meters as of June 30, 20256364 Direct Store Sales Performance | Indicator | Amount/Quantity | | :--- | :--- | | Sales Amount for the Reporting Period | 6.091 million CNY | | Year-on-Year Change | Decrease of 1.6537 million CNY | | Number of Direct Stores Open for More Than 12 Months | 25 stores | | Average Sales Per Store | 0.2372 million CNY | | Year-on-Year Decrease in Average Sales Per Store | 9.43% | Other Information Required by Disclosure Guidelines for Textile and Apparel Industry The company's own production capacity is 9.1324 million sets, with a capacity utilization rate of 105.35%; sales primarily rely on omni-channel online and offline, with online sales accounting for over 30%; selling expenses increased due to business promotion and e-commerce platform service fees; inventory balance increased by 16.32% year-on-year, and inventory depreciation provisions increased; the company owns four brands including "Fenteng" and licenses brands like "LINE FRIENDS", with order fair amounts decreasing by 34.65% year-on-year during the reporting period 1、Capacity Situation The company's own production capacity is 9.1324 million sets, with a capacity utilization rate of 105.35%, a slight decrease from 110.65% in the prior year, but still operating at overcapacity; there was no overseas capacity during the reporting period Company's Own Capacity Status | Indicator | Current Reporting Period | Prior Year Period | | :--- | :--- | :--- | | Total Capacity | 9.1324 million sets | 7.8307 million sets | | Capacity Utilization Rate | 105.35% | 110.65% | - The year-on-year change in capacity utilization rate did not exceed 10%65 - The company has no overseas capacity65 2、Sales Model and Channel Situation The company's sales model primarily relies on two major categories of channels: online (direct sales, consignment, distribution, wholesale) and offline (direct sales, wholesale, consignment), as well as brand licensing business; online sales revenue was 629 million CNY, an 11.24% year-on-year increase, with a gross profit margin of 33.06%; offline direct sales revenue was 6.9954 million CNY, an 18.34% year-on-year decrease - The company's sales model primarily relies on two major categories of sales channels: online (online direct sales, online consignment, online distribution, online wholesale) and offline (offline direct sales, offline wholesale, offline consignment), as well as brand licensing business67 Sales Channel Financial Data | Sales Channel | Operating Revenue (CNY) | Operating Cost (CNY) | Gross Profit Margin | Year-on-Year Change in Operating Revenue (%) | Year-on-Year Change in Operating Cost (%) | Year-on-Year Change in Gross Profit Margin (%) | | :--- | :--- | :--- | :--- | :--- | :--- | :--- | | Online Sales | 628,903,620.19 | 420,977,189.85 | 33.06% | 11.24% | 12.80% | -0.92% | | Offline Direct Sales | 6,995,390.65 | 2,979,379.00 | 57.41% | -18.34% | -23.46% | 2.85% | | Offline Wholesale | 108,466,435.42 | 77,173,112.52 | 28.85% | -10.43% | -5.59% | -3.65% | | Offline Direct Sales (Other) | 3,296,859.34 | 5,255,901.47 | -59.42% | -32.79% | -14.24% | -34.48% | | Offline Consignment | 0.00 | 0.00 | 0.00% | -100.00% | -100.00% | 62.91% | | Fabric Sales | 50,918,366.64 | 47,790,687.31 | 6.14% | 36.13% | 45.81% | -6.23% | | Other Businesses | 24,154,196.28 | 6,073,930.42 | 74.80% | 1.28% | 53.77% | -8.58% | 3、Selling Expenses and Composition During the reporting period, the company's total selling expenses were 155 million CNY, a 3.72% year-on-year increase; business promotion and advertising fees increased by 11.50%, e-commerce platform sales service fees increased by 21.50%, and depreciation and amortization significantly increased by 207.68% due to the capitalization of construction projects; order fair expenses significantly decreased by 78.72% year-on-year, mainly due to a large national conference held in the prior year Selling Expenses Composition | Item | January-June 2025 (CNY) | January-June 2024 (CNY) | Year-on-Year Change | Explanation for Significant Change | | :--- | :--- | :--- | :--- | :--- | | Business Promotion and Advertising Fees | 76,428,525.58 | 68,545,539.35 | 11.50% | | | Employee Compensation | 31,338,990.37 | 31,748,771.03 | -1.29% | | | Warehousing and Transportation Fees | 19,019,888.01 | 22,554,903.58 | -15.67% | | | E-commerce Platform Sales Service Fees | 16,603,196.89 | 13,665,341.16 | 21.50% | | | Office Expenses | 3,912,822.09 | 3,228,081.01 | 21.21% | | | Order Fair Expenses | 972,642.60 | 4,569,930.40 | -78.72% | Primarily due to a large national conference held in the prior year | | Depreciation and Amortization | 2,409,858.71 | 783,231.57 | 207.68% | Primarily due to capitalization of construction projects, leading to increased depreciation | | Total | 154,552,832.46 | 149,010,351.02 | 3.72% | | 4、Franchising, Distribution During the reporting period, sales revenue generated by the company's franchisees and distributors did not exceed 30% - Sales revenue generated by franchisees and distributors did not exceed 30%71 5、Online Sales The company's online sales revenue accounted for over 30%, reaching 629 million CNY, an 11.24% year-on-year increase; online consignment accounted for 54.46%, and online direct sales accounted for 41.25%; the company collaborates with third-party sales platforms such as Taobao/Tmall and Vipshop, with Vipshop having the highest transaction amount and a lower return rate - Online sales revenue accounted for over 30%71 Online Sales Composition | Item | January-June 2025 Amount (CNY) | Proportion | January-June 2024 Amount (CNY) | Proportion | | :--- | :--- | :--- | :--- | :--- | | Online Direct Sales | 259,418,542.45 | 41.25% | 239,048,084.60 | 42.28% | | Online Consignment | 342,532,332.23 | 54.46% | 305,517,954.50 | 54.04% | | Other | 26,952,745.51 | 4.29% | 20,787,994.95 | 3.68% | | Total | 628,903,620.19 | 100.00% | 565,354,034.05 | 100.00% | - The company collaborates with third-party sales platforms, primarily Taobao/Tmall and Vipshop71 Major Online Sales Platform Transaction Performance | Platform Name | Transaction Amount During Reporting Period (CNY) | Return Rate | | :--- | :--- | :--- | | Taobao/Tmall | 143,712,719.78 | 1.58% | | Vipshop | 306,526,571.49 | 0.41% | 6、Agency Operation Model During the reporting period, the company was not involved in any agency operation models - The company was not involved in any agency operation models73 7、Inventory Situation At the end of the reporting period, the company's inventory balance increased by 16.32% year-on-year to 531 million CNY, with inventory turnover days at 179 days; total inventory depreciation provisions amounted to 57.7842 million CNY, with 29.2425 million CNY provided in the current period, mainly due to increased provisions for inventory depreciation Inventory Situation | Indicator | Balance at End of Reporting Period | | :--- | :--- | | Inventory Balance | 531.1454 million CNY, up 16.32% year-on-year | | Inventory Turnover Days | 179 days | | Inventory within 1 year | 74.2113 million CNY | | Inventory 1-2 years | 88.1485 million CNY | | Inventory 2-3 years | 13.4583 million CNY | | Inventory over 3 years | 9.6007 million CNY | Inventory Depreciation Provision Accrual | Item | Beginning Balance (CNY) | Amount Accrued in Current Period (CNY) | Amount Reduced in Current Period (CNY) | Ending Balance (CNY) | | :--- | :--- | :--- | :--- | :--- | | Raw Materials | 1,576,329.72 | 2,966,215.47 | 1,576,329.72 | 2,966,215.47 | | Finished Goods | 43,059,993.05 | 25,658,035.49 | 14,518,269.28 | 54,199,759.26 | | Goods in Transit | 587,665.04 | 618,233.90 | 587,665.04 | 618,233.90 | | Total | 45,223,987.81 | 29,242,484.86 | 16,682,264.04 | 57,784,208.63 | 8、Brand Building Situation The company is engaged in the production and sales of branded apparel, clothing, and home textile products, owning four proprietary brands: "Fenteng", "Manza", "Fenteng Care", and "Qianxianyi", covering home apparel, underwear, children's wear, and other categories, targeting a wide range of customer groups with diverse price points; additionally, the company licenses IP brands such as "LINE FRIENDS", "STARTILOU", "little bear tribe", and "miiiiichan" to expand product categories and sales channels - The company is involved in the production and sales of branded apparel, clothing, and home textile products77 Proprietary Brand Information | Brand Name | Trademark Name | Main Product Types | Features | Target Customer Group | Main Product Price Range | Main Sales Regions | City Tiers | | :--- | :--- | :--- | :--- | :--- | :--- | :--- | :--- | | Fenteng | FENTENG 芬腾 | Home apparel, underwear | High quality, professional design, IP collaboration, technological R&D | All consumption levels and age groups | Home apparel: 39-2849 CNY/set; Underwear: 59-859 CNY/set; Briefs: 68-399 CNY/box | Nationwide, e-commerce platforms | 1-5 tier cities | | Manza | MANZA 玛伦萨 | Home apparel | Artistic home living, exquisite sleepwear, self-pleasure and life enjoyment | Middle-class women | Home apparel: 59-1669 CNY/set | Nationwide, e-commerce platforms | 1-5 tier cities | | Fenteng Care | Fenteng care 芬腾可安 | Underwear, briefs | Technological, balance of comfort and nature, seamless trend | Young demographic pursuing comfort and minimalist style | Underwear: 69-799 CNY/set; Briefs: 23-399 CNY/box | Nationwide, e-commerce platforms | 1-5 tier cities | | Qianxianyi | QIAN XIAN YI 千线艺 | Children's home apparel, underwear | Children's wear core, love at home, enjoy childhood, comfortable and fun, IP elements | Children aged 7-16 | Home apparel: 69-1598 CNY/set; Briefs: 68-349 CNY/box | Nationwide, e-commerce platforms | 1-5 tier cities | Licensed Brand Information | Brand Name | Trademark Name | Main Product Types | Features | Target Customer Group | Main Product Price Range | Main Sales Regions | City Tiers | Licensor | License Period | Exclusive License | | :--- | :--- | :--- | :--- | :--- | :--- | :--- | :--- | :--- | :--- | :--- | | LINE FRIENDS | LINE FRIENDS | Home apparel sets, nightgowns | Cute and fun life | All consumption levels and age groups | Home apparel: 99-1299 CNY/set | Nationwide, e-commerce platforms | 1-5 tier cities | LINE (Shanghai) Trading Co., Ltd. | January 1, 2021 to March 31, 2027 | Yes | | STARTILOU | 粉黛兔 STARTILOU | Bras, adult home apparel, children's home apparel, thermal underwear, briefs, socks | Cute and charming, Year of the Rabbit elements | Young women and children who prefer cute and sweet apparel | Home apparel: 159-798 CNY/set | Nationwide, e-commerce platforms | 1-5 tier cities | Hangzhou Zhuoxi Culture Media Co., Ltd. | September 25, 2022 to December 24, 2025 | No | | little bear tribe | 小熊部落 little bear tribe | Bras, adult home apparel, children's home apparel, thermal underwear, briefs, socks | Cute and charming, healing | All consumption levels and age groups | Home apparel: 159-798 CNY/set | Nationwide, e-commerce platforms | 1-5 tier cities | Hangzhou Zhuoxi Culture Media Co., Ltd. | September 25, 2022 to December 24, 2025 | No | | miiiiichan | miiiiichan | Children's home apparel | Cute, heartwarming | Children aged 7-16 | Home apparel: 69-1598 CNY/set; Briefs: 68-349 CNY/box | Nationwide, e-commerce platforms | 1-5 tier cities | Saiyi (Shanghai) Trading Co., Ltd. | December 16, 2024 - March 15, 2026 | Yes | 9、Other The company is engaged in apparel design-related businesses and held an order fair from February to April 2025, with an order amount of 111 million CNY, a year-on-year decrease of 34.65% - The company is engaged in apparel design-related businesses80 Order Fair Information | Number of Order Fairs Held | Date | Order Amount (CNY) | Year-on-Year Change | Execution Rate of Prior Year's Order Fair | | :--- | :--- | :--- | :--- | :--- | | 1 | February to April 2025 | 111,399,995.50 | Prior year's order amount was 170,463,260.50 CNY, a year-on-year decrease of 34.65% | 100.00% | Non-Core Business Analysis During the reporting period, the company's non-core businesses significantly impacted total profit; investment income, primarily from bank wealth management products, is sustainable; asset impairment, due to inventory depreciation provisions, had a negative impact but is sustainable; non-operating income and other income, mainly government grants, are not sustainable; credit impairment losses, due to bad debt provisions, are sustainable Impact of Non-Core Businesses on Total Profit | Item | Amount (CNY) | Proportion of Total Profit | Explanation of Formation | Sustainability | | :--- | :--- | :--- | :--- | :--- | | Investment Income | 822,893.67 | 3.86% | Income from purchasing bank wealth management products | Yes | | Asset Impairment | -29,242,484.86 | -137.10% | Due to provision for inventory depreciation | Yes | | Non-Operating Income | 1,436,687.72 | 6.74% | Primarily government grants | No | | Non-Operating Expenses | 371,631.76 | 1.74% | Primarily donation expenses | No | | Credit Impairment Losses | 2,695,195.86 | 12.64% | Due to provision for bad debts | Yes | | Other Income | 1,828,419.69 | 8.57% | Primarily government grants | No | | Fair Value Change Gains | 0.00 | 0.00% | No wealth management products at the end of the current period | Yes | Analysis of Assets and Liabilities At the end of the reporting period, the company's total assets and net assets attributable to shareholders slightly decreased; significant changes in asset composition included a 13.19% increase in fixed assets due to the capitalization of construction projects, with a corresponding 11.80% decrease in construction in progress; monetary funds decreased due to negative operating cash flow; on the liability side, non-current liabilities due within one year significantly increased due to the reclassification of long-term borrowings; the company's assets and liabilities measured at fair value primarily consisted of accounts receivable financing; intangible assets and fixed assets were pledged for bank borrowings at period-end 1、Significant Changes in Asset Composition At the end of the reporting period, the company's monetary funds decreased by 2.91%, mainly due to negative net cash flow from operating activities; inventory increased by 2.51%, mainly due to expanded business scale; fixed assets significantly increased by 13.19%, and construction in progress correspondingly decreased by 11.80%, mainly due to the capitalization of construction projects; non-current liabilities due within one year increased by 1.27%, mainly due to the reclassification of long-term borrowings due within one year Significant Changes in Asset Composition | Item | Amount at End of Current Reporting Period (CNY) | Proportion of Total Assets | Amount at End of Prior Year (CNY) | Proportion of Total Assets | Change in Proportion | Explanation for Significant Change | | :--- | :--- | :--- | :--- | :--- | :--- | :--- | | Monetary Funds | 230,267,467.03 | 11.77% | 293,821,942.98 | 14.68% | -2.91% | Primarily due to negative net cash flow from operating activities in the current period | | Inventory | 570,631,531.17 | 29.17% | 533,434,127.38 | 26.66% | 2.51% | Primarily due to expanded business scale in the current period | | Fixed Assets | 564,575,395.77 | 28.86% | 313,592,074.44 | 15.67% | 13.19% | Primarily due to capitalization of construction projects in the current period | | Construction in Progress | 6,668,674.85 | 0.34% | 243,021,473.43 | 12.14% | -11.80% | Primarily due to capitalization of construction projects in the current period | | Non-current Liabilities Due Within One Year | 33,286,503.60 | 1.70% | 8,671,682.41 | 0.43% | 1.27% | Primarily due to reclassification of long-term borrowings due within one year | 2、Major Overseas Assets During the reporting period, the company had no major overseas assets - The company had no major overseas assets during the reporting period86 3、Assets and Liabilities Measured at Fair Value At the end of the reporting period, the company's total assets measured at fair value on a recurring basis amounted to 13.4856 million CNY, primarily accounts receivable financing, classified as Level 3 fair value measurement; the carrying amount of financial assets and liabilities not measured at fair value differed minimally from their fair value; during the reporting period, there were no transfers between fair value levels or changes in valuation techniques Assets and Liabilities Measured at Fair Value | Item | Level 3 Fair Value Measurement (CNY) | Total (CNY) | | :--- | :--- | :--- | | Financial Assets | | | | 1. Financial assets held for trading (excluding derivative financial assets) | | | | 2. Accounts receivable financing | 13,485,627.96 | 13,485,627.96 | | Total above | 13,485,627.96 | 13,485,627.96 | | Financial Liabilities | | | - The carrying amount of financial assets and liabilities not measured at fair value differed minimally from their fair value88 - During the reporting period, there were no transfers between fair value levels for recurring fair value measurement items87 4、Asset Restrictions as of the End of the Reporting Period At the end of the reporting period, the company's restricted assets primarily consisted of intangible assets, with a book balance of 234 million CNY and a book value of 220 million CNY, pledged for bank borrowings; at the beginning of the period, 2.8 million CNY in monetary funds were restricted as construction project guarantees, but this item no longer existed at period-end Asset Restrictions | Item | Ending Book Balance (CNY) | Ending Book Value (CNY) | Restriction Type | Restriction Details | Beginning Book Balance (CNY) | Beginning Book Value (CNY) | Restriction Type | Restriction Details | | :--- | :--- | :--- | :--- | :--- | :--- | :--- | :--- | :--- | | Monetary Funds | | | | | 2,800,000.00 | 2,800,000.00 | Guarantee | Project guarantee | | Intangible Assets | 234,325,000.00 | 220,265,499.88 | Pledge | Bank loan pledge | 234,325,000.00 | 222,608,749.90 | Pledge | Bank loan pledge | | Total | 234,325,000.00 | 220,265,499.88 | | | 237,125,000.00 | 225,408,749.90 | | | Investment Status Analysis During the reporting period, the company's investment amounted to 42.9477 million CNY, a 37.02% year-on-year decrease; the company had no significant equity investments, non-equity investments, securities investments, or derivative investments; the overall utilization rate of raised funds was 95.10%, with the "Annual Production of 9 Million Sets of Home Apparel Industrialization Project" concluded and its remaining raised funds permanently used to supplement working capital, and some raised investment projects completed and capitalized, though some projects do not directly generate profits 1、Overall Situation During the reporting period, the company's investment amounted to 42.9477 million CNY, a 37.02% decrease compared to 68.1963 million CNY in the prior year Reporting Period Investment Amount | Indicator | Amount (CNY) | | :--- | :--- | | Investment Amount for the Reporting Period | 42,947,727.28 | | Investment Amount for the Prior Year Period | 68,196,293.39 | | Change Percentage | -37.02% | 2、Significant Equity Investments Acquired During the Reporting Period During the reporting period, the company did not acquire any significant equity investments - The company had no securities investments during the reporting period92 3、Significant Non-Equity Investments in Progress During the Reporting Period During the reporting period, the company had no significant non-equity investments in progress - The company had no derivative investments during the reporting period93 4、Financial Asset Investments During the reporting period, the company had no securities investments or derivative investments - The company had no securities investments during the reporting period92 - The company had no derivative investments during the reporting period93 5、Use of Raised Funds As of June 30, 2025, the company had cumulatively invested 609 million CNY of its initial public offering raised funds into investment projects, with an overall utilization rate of 95.10%; the "Annual Production of 9 Million Sets of Home Apparel Industrialization Project" has been concluded, and its remaining raised funds will permanently supplement working capital; some raised investment projects have been completed and capitalized as fixed assets, but some projects do not directly generate profits Overall Use of Raised Funds | Fundraising Year | Fundraising Method | Net Raised Funds (million CNY) | Total Raised Funds Cumulatively Used (million CNY) | Utilization Rate at Period-End (%) | Total Unused Raised Funds (million CNY) | | :--- | :--- | :--- | :--- | :--- | :--- | | 2021 | Initial Public Offering of A-shares | 640.9007 | 609.4724 | 95.10% | 13.6277 | - As of June 30, 2025, the company had cumulatively invested 609.4724 million CNY of its initial public offering raised funds directly into investment projects, with cumulative net interest income of 10.9239 million CNY; the total unused raised funds of 13.6277 million CNY are all deposited in special accounts for raised funds95 - The "Annual Production of 9 Million Sets of Home Apparel Industrialization Project" has been concluded, and the remaining raised funds of 28.7245 million CNY (including net interest income) will permanently supplement working capital98 - The "Information Management System and Logistics Center Construction Project" and the "Guangdong-Hong Kong-Macao Greater Bay Area Digital Creative Design Industrial Park (Hongxing Shares Digital Creative Design Headquarters Base) Project" are information system, warehousing, or headquarters office base projects, which do not directly generate profits97100 Significant Asset and Equity Sales During the reporting period, the company did not sell any significant assets or equity - The company did not sell any significant assets during the reporting period101 - The company did not sell any significant equity during the reporting period102 Analysis of Major Holding and Participating Companies The company's major subsidiaries include Shantou Fenteng Apparel Co., Ltd., Hongxing (Ruijin) Industrial Co., Ltd., Guangzhou Lianhe E-commerce Co., Ltd., Guangdong Fenteng E-commerce Co., Ltd., Guangzhou Hongxing Apparel Co., Ltd., and Guangzhou Jushi Network Technology Co., Ltd., which contributed the majority of operating revenue and net profit in apparel sales, production, and digital creative fields Major Subsidiary Financial Data | Company Name | Company Type | Main Business | Registered Capital (CNY) | Total Assets (CNY) | Net Assets (CNY) | Operating Revenue (CNY) | Operating Profit (CNY) | Net Profit (CNY) | | :--- | :--- | :--- | :--- | :--- | :--- | :--- | :--- | :--- | | Shantou Fenteng Apparel Co., Ltd. | Wholly-owned subsidiary | Apparel sales | 10,880,000.00 | 274,748,277.30 | 213,504,946.04 | 210,935,094.30 | 17,677,700.92 | 13,250,469.11 | | Hongxing (Ruijin) Industrial Co., Ltd. | Wholly-owned subsidiary | Apparel sales | 100,000,000.00 | 280,417,492.95 | 198,476,047.60 | 144,542,386.60 | 13,618,598.87 | 12,436,588.41 | | Guangzhou Lianhe E-commerce Co., Ltd. | Wholly-owned subsidiary | Apparel sales | 6,000,000.00 | 228,568,834.09 | 45,385,105.73 | 216,433,123.14 | 20,060,988.89 | 14,967,735.24 | | Guangdong Fenteng E-commerce Co., Ltd. | Wholly-owned subsidiary | Apparel sales | 10,880,000.00 | 211,816,496.58 | 117,960,960.41 | 213,490,067.03 | 8,017,505.89 | 6,004,690.81 | | Guangzhou Hongxing Apparel Co., Ltd. | Wholly-owned subsidiary | Apparel sales | 10,000,000.00 | 237,087,966.44 | 56,056,677.75 | 103,044,719.16 | -7,401,950.30 | -6,950,609.82 | | Guangzhou Jushi Network Technology Co., Ltd. | Wholly-owned subsidiary | Digital creative | 96,000,000.00 | 477,442,760.28 | 247,785,543.33 | 0.00 | -8,438,771.04 | -8,423,972.77 | - The company did not acquire or dispose of any subsidiaries during the reporting period103 Structured Entities Controlled by the Company During the reporting period, the company did not control any structured entities - The company did not control any structured entities during the reporting period104 Risks Faced by the Company and Countermeasures The company faces risks such as intensified industry competition, outsourced processing, brand counterfeiting, and inventory depreciation; to mitigate these, the company will deepen its supply chain enhancement strategy, enrich its brand matrix, strengthen omni-channel development, increase R&D investment for fabric innovation, improve information systems for digital transformation, and leverage its listed company platform to drive high-quality development - The company faces risks such as intensified industry competition, outsourced processing, brand counterfeiting, and inventory depreciation105106107108 - Countermeasures include: leveraging supply chain advantages, deepening the supply chain enhancement strategy, and improving efficiency and responsiveness through digitalization111 - Countermeasures include: enriching the brand matrix, implementing brand positioning, and enhancing brand influence, such as signing Fan Chengcheng as the Fenteng brand ambassador112 - Countermeasures include: deepening online channels, expanding offline presence, consolidating traditional e-commerce advantages, developing social e-commerce and live streaming channels, and expanding into high-end department store counters and distributor terminals in lower-tier markets112 - Countermeasures include: increasing R&D investment, innovating fabrics, and developing smart temperature control products and healthy sleep underwear systems114 - Countermeasures include: continuously improving information systems, promoting digital transformation, and building a flexible and efficient supply chain and a digital business insight and operational decision-making system114115 - Countermeasures include: fully leveraging the listed company platform, utilizing capital market financing functions, strengthening corporate governance, and sharing growth benefits with investors and the team115116 Formulation and Implementation of Market Value Management System and Valuation Enhancement Plan The company has not formulated a market value management system nor disclosed a valuation enhancement plan - The company has not formulated a market value management system117 - The company has not disclosed a valuation enhancement plan117 Implementation of the "Dual Improvement in Quality and Returns" Action Plan The company has not disclosed an announcement regarding the "Dual Improvement in Quality and Returns" action plan - The company has not disclosed an announcement regarding the "Dual Improvement in Quality and Returns" action plan117 Corporate Governance, Environment, and Society This section covers changes in governance, profit distribution, employee incentives, environmental disclosures, and social responsibility initiatives Changes in Directors, Supervisors, and Senior Management During the reporting period, independent director Lin Feng resigned due to the expiration of his term, and Zhu Shaobo was elected as an independent director, with the change attributed to a board re-election Changes in Directors, Supervisors, and Senior Management | Name | Position | Type | Date | Reason | | :--- | :--- | :--- | :--- | :--- | | Lin Feng | Independent Director | Term expired, resigned | February 21, 2025 | Re-election | | Zhu Shaobo | Independent Director | Elected | February 21, 2025 | Re-election | Profit Distribution and Capital Reserve Conversion to Share Capital in the Current Reporting Period The company plans not to distribute cash dividends, bonus shares, or convert capital reserves into share capital for the semi-annual period - The company plans not to distribute cash dividends, bonus shares, or convert capital reserves into share capital for the semi-annual period120 Implementation of Company Equity Incentive Plans, Employee Stock Ownership Plans, or Other Employee Incentive Measures During the reporting period, the company had no equity incentive plans, employee stock ownership plans, or other employee incentive measures, nor any implementation thereof - The company had no equity incentive plans, employee stock ownership plans, or other employee incentive measures, nor any implementation thereof during the reporting period121 Environmental Information Disclosure The company and its major subsidiaries are not included in the list of enterprises required to disclose environmental information by law, and no environmental accidents occurred during the reporting period - The listed company and its major subsidiaries are not included in the list of enterprises required to disclose environmental information by law122 - No environmental accidents occurred at the listed company during the reporting period122 Social Responsibility The company actively fulfills its social responsibilities by establishing sound internal management systems to protect the rights and interests of shareholders and creditors, prioritizing returns to small and medium shareholders, and distributing 25.719 million CNY in cash dividends in June 2025; the company respects and protects employee rights, improves human resource systems, and focuses on protecting the rights and interests of suppliers, customers, and consumers by selecting green and environmentally friendly partners; additionally, the company actively responds to national dual-carbon policies, increases R&D in environmentally friendly fabrics, promotes a green value chain, and practices ESG development principles - The company actively fulfills its social responsibilities, strengthening communication and interaction with various stakeholders to achieve harmonious development122 - The company strictly adheres to laws and regulations to establish and improve internal management and control systems, safeguarding the legitimate rights and interests of all shareholders and creditors123 - According to the 2024 profit distribution plan, the company distributed a cash dividend of 2.00 CNY per 10 shares (tax inclusive) to all shareholders in June 2025, totaling 25,718,956.00 CNY (tax inclusive)124 - The company respects and protects employee rights, improves human resource systems, provides benefits, and focuses on employee growth and development125 - The company maintains sound supplier management systems to ensure raw material quality, prioritizes green and environmentally friendly partners, and provides healthy, comfortable, and environmentally friendly home apparel products to consumers125 - The company actively responds to national dual-carbon policies, prioritizes environmental protection and energy conservation, increases R&D in environmentally friendly fabrics, promotes a green value chain, and practices ESG development principles126 Significant Matters This section addresses significant events, including commitments, related party transactions, litigation, and other material disclosures Commitments Fulfilled and Overdue Unfulfilled by Actual Controller, Shareholders, Related Parties, Acquirers, and the Company During and as of the End of the Reporting Period During the reporting period, there were no commitments fulfilled or overdue unfulfilled by the company's actual controller, shareholders, related parties, acquirers, or the company itself - During the reporting period, there were no commitments fulfilled or overdue unfulfilled by the company's actual controller, shareholders, related parties, acquirers, or the company itself128 Non-Operating Funds Occupied by Controlling Shareholders and Other Related Parties from the Listed Company During the reporting period, there were no non-operating funds occupied by controlling shareholders or other related parties from the listed company - During the reporting period, there were no non-operating funds occupied by controlling shareholders or
洪兴股份(001209) - 2025 Q2 - 季度财报