Tom(SZ:300459)2019-04-25 16:00Dividend Distribution - The company plans to distribute a cash dividend of 0.66 CNY per 10 shares to all shareholders, based on a total distributable share capital of 1,965,388,995 shares[7]. Intellectual Property and Product Development - The company has a strong IP reserve with the "Talking Tom Cat" series, which includes dozens of mobile applications, and aims to launch new products based on market demand[11]. - The company has established a dedicated legal team for intellectual property protection to prevent potential infringement and maintain competitive advantage[8]. - The company aims to enhance its brand recognition and expand its user base through a comprehensive IP ecosystem strategy, focusing on both online and offline business development[49]. - The company is focusing on expanding its IP-related products, including merchandise and educational toys, leveraging its large user base[63]. - The company is actively developing a movie based on "Talking Tom and Friends," focusing on themes of adventure, friendship, and joy[117]. Financial Performance - The company reported significant growth in revenue and profit, indicating no impairment risk for goodwill, as all subsidiaries are performing well[17]. - The company reported a total revenue of RMB 1.2 billion for the fiscal year 2018, representing a year-on-year increase of 15% compared to RMB 1.04 billion in 2017[25]. - The net profit attributable to shareholders was RMB 200 million, up 10% from RMB 182 million in the previous year[25]. - The company's operating revenue for 2018 was ¥2,725,148,206.16, representing a 95.17% increase compared to ¥1,396,270,938.94 in 2017[37]. - The net profit attributable to shareholders for 2018 was ¥842,068,579.05, a 113.76% increase from ¥393,933,532.11 in 2017[37]. - The company achieved a total revenue of 2,725.15 million yuan in 2018, representing a year-on-year growth of 95.17%[101]. - The net profit attributable to shareholders reached 842.07 million yuan, an increase of 113.76% compared to the previous year[101]. User Engagement and Market Expansion - User data showed an increase in active users by 25%, reaching 5 million by the end of 2018[25]. - The company plans to expand its market presence in Southeast Asia, targeting a revenue growth of 20% in this region for 2019[25]. - The company is exploring partnerships with international brands to diversify its product offerings and increase market share[25]. - The company has entered mainstream international markets such as Europe, Japan, and Australia, leveraging its competitive pricing and brand reputation[96]. Research and Development - The company has invested RMB 50 million in R&D for new technologies, aiming to enhance user engagement and experience[25]. - The company has a strong R&D team that continuously develops high-quality mobile applications, ensuring sustained innovation and rapid growth[93]. - The company’s R&D investment amounted to ¥358,641,180.13 in 2018, representing 13.16% of total revenue, a significant increase from 6.27% in 2017[152]. - The number of R&D personnel increased to 672 in 2018, accounting for 33.35% of the total workforce, compared to 49.76% in 2017[152]. New Product Launches - New product launches are expected to contribute an additional RMB 300 million in revenue in 2019, focusing on digital entertainment and interactive media[25]. - The company launched several new mobile applications, including "Tom Cat Battle Camp" and "My Tom Cat 2," which have ranked highly in app charts across multiple countries[54]. - The company is currently developing a new parkour game based on the successful "Talking Tom Gold Run," aiming for a release in June 2019[142]. - The "Talking Tom Racing" game is under development, with a planned release in August 2019, integrating popular characters from the Talking Tom brand[144]. Advertising and Revenue Streams - The mobile internet advertising business achieved revenue of 1,043.57 million yuan, with a significant year-on-year increase of 676.02%[59]. - The advertising revenue totaled 1,043,565.3 million, with CPM (cost per mille) ads contributing 72,565.97 million, accounting for 69.54% of total revenue[127]. - The big data advertising distribution business is a significant revenue source, utilizing user behavior analysis for targeted advertising strategies[111]. Operational Efficiency and Governance - The company is focusing on enhancing its internal control and operational efficiency to mitigate the risk of goodwill impairment in the future[17]. - The company is enhancing its governance structure to ensure smooth execution of business plans amid its expanding scale[14]. - The company has implemented internal organizational adjustments to improve management efficiency in response to its growing global operations[16]. Market Trends and Insights - The global mobile application market is expected to continue growing, with downloads exceeding 1.94 trillion in 2018, a 35% increase from 2016[69]. - The mobile advertising market in China is projected to reach 3,814.4 billion yuan in 2018, accounting for nearly 80% of total online advertising[71]. Subsidiaries and Acquisitions - The company completed the acquisition of 100% equity in O7_INV, enhancing internal resource integration and global operational capabilities[102]. - The establishment of new subsidiaries contributed to the overall net profit, with some reporting losses, such as Tom Cat Culture Company with a net loss of ¥4.34 million[197]. Financial Management and Investments - The company has capitalized on R&D expenses, leading to an increase in intangible assets following the acquisition of Outfit7[77]. - The company has temporarily used idle raised funds to supplement working capital, with a commitment to return all funds to the designated accounts by April 2018[183]. - The company has reported a significant decrease in available-for-sale financial assets, with a fair value loss of ¥229,769,026.71, resulting in a total of ¥119,480,139.03 at the end of the period[165].