Growth and Expansion - HKMall has grown from over 4,000 SKUs to exceeding 300,000 SKUs, offering products in 13 major categories and 355 subcategories[9]. - The platform has accumulated nearly 1.5 million end consumers and established connections with over 70 global payment gateway and logistics companies, covering more than 30 countries and regions[10]. - HKMall aims to support merchants in improving their global trade service levels through digital platform operations[12]. - The platform's services are designed to provide a convenient cross-border trading experience for both consumers and merchants[9]. - The Group's gross merchandise value (GMV) for completed orders on the O2O platform, including beauty and technology products, amounted to approximately HK$1.7 billion for the year[189]. - The Group offers over 300,000 SKUs and distributes over 100 well-known brands, including exclusive distribution rights for several international brands[192]. Digital Transformation and Technology - The transition from HKMall 1.0 (BBC) to HKMall 2.0 (SPBBC) aims to enhance global supply chain operations for merchants[11]. - The digital transformation has enabled nearly fully automated management of tens of thousands of SKUs, enhancing operational efficiency[6]. - HKMall is transitioning to a fully automated system, handling hundreds of thousands of SKUs, supported by Bonjour Technology[17]. - The new development philosophy of "technology + consumption" aims to enhance HKMall's position as a global cross-border eCommerce platform[17]. - Bonjour Technology aims to promote digital transformation and industrial innovation through various digital solutions[112]. - The Group has implemented various leading new retail technologies on HKMALL, enhancing the online shopping experience for customers[185]. Financial Performance - The company's turnover for 2023 was HK$950,271,000, showing a significant increase from HK$185,662,000 in 2022[151]. - Gross profit for 2023 was HK$63,052,000, with a gross profit margin of 6.64%, compared to 18.18% in 2022[151]. - Operating profit for 2023 was HK$67,992,000, resulting in an operating profit margin of 7.16%, a recovery from the previous year's loss[151]. - The profit for the year attributed to the owners of the company was HK$53,971,000, a turnaround from a loss of HK$167,221,000 in 2022[151]. - Total liabilities significantly reduced to HK$221,872,000 in 2023 from HK$350,019,000 in 2022, improving the financial position[151]. - The total equity attributed to the owners of the company increased to HK$282,236,000 in 2023 from HK$155,388,000 in 2022[151]. Retail Strategy and Operations - Bonjour has launched the "Bonjour Global Duty-Free Outlets" on HKMall to cater to post-pandemic shopping experiences[13]. - HKMall plans to collaborate with KOLs, MCN agencies, and merchant channels to provide innovative cross-border sales services[14]. - The Group operated a total of 6 retail stores in Hong Kong and Macau as of December 31, 2023, down from 10 in 2022[173]. - The Group's strategic closure of underperforming stores has been part of its cost control measures during its transformation[184]. - The Group's direct broadcasting studio for KOLs spans over 10,000 sq. ft., enhancing consumer interaction and loyalty[191]. Awards and Recognition - The Group was awarded the "IFAPC Outstanding Listed Companies Award 2023" by IFAPC[97]. - Bonjour Technology won the "Best Retail Innovation – Technology Application Prize" awarded by the Hong Kong Retail Technology Industry Association, highlighting its digital transformation achievements[65]. - The Group's digital transformation efforts were recognized with the "Outstanding Listed Companies Award 2021" from the Hong Kong Institute of Financial Analysts and Professional Commentators[71]. - The Group has received multiple local and international awards, recognizing its leadership in eCommerce and beauty retail, including the 2023 Corporate Excellence Award from JCI Queenways[144][145]. Community and Social Responsibility - Since the outbreak of the pandemic, the Group has supplied over 20 million face masks at affordable prices, gaining coverage from over 17 media outlets and being recognized as one of the listed companies fulfilling CSR in Hong Kong[51]. - The Group actively engages in charitable and environmental initiatives, contributing to society and supporting SMEs during challenging times[147]. - Bonjour Technology donated 100 sets of smart building blocks to the Tsuen Wan and Kwai Tsing District Principals Association[115]. Future Outlook - Looking ahead to 2024, the Group remains optimistic about the retail industry outlook, driven by opportunities in the Greater Bay Area and expected growth in digital eCommerce[178]. - The Group plans to continue its core focus on retail transformation and the deployment of a global omnichannel system to enhance customer experience[179].
卓悦控股(00653) - 2023 - 年度财报