Sally Beauty and Instacart Announce Nationwide Partnership to Offer Same-Day Delivery

Core Insights - Sally Beauty has partnered with Instacart to offer same-day delivery of beauty products in as fast as one hour, enhancing its e-commerce capabilities and meeting consumer demand for quick access to beauty essentials [3][5][8] - The partnership allows customers to choose from over 7,000 products available at more than 2,200 Sally Beauty store locations nationwide [8][9] Company Overview - Sally Beauty Holdings, Inc. (NYSE: SBH) is a leading retailer in professional hair color and beauty supplies, offering a wide range of products through its Sally Beauty Supply and Beauty Systems Group businesses [7][8] - The company provides up to 7,000 products for hair color, hair care, nails, and skin care, featuring both proprietary and professional brands [7] Industry Context - Instacart, a leading grocery technology company in North America, partners with over 1,500 retailers to facilitate online shopping and delivery services, transforming the shopping experience for consumers [9] - The collaboration with Sally Beauty is part of Instacart's strategy to expand its offerings beyond groceries, addressing the growing demand for convenience in beauty product delivery [3][9]