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IZEA, Hoozu Shortlisted in Global Influencer Marketing Awards
IZEAIZEA(US:IZEA) GlobeNewswire News Roomยท2024-06-25 15:00

Core Insights - Hoozu, an Australian subsidiary of IZEA, has been shortlisted for the Best Creator Partnership Strategy APAC for its successful campaign with Ryobi, a global power tools manufacturer [1] - The Global Influencer Marketing Awards will take place on July 18 at the Londoner Hotel in London, celebrating outstanding influencer marketing campaigns globally [2] - IZEA Worldwide, Inc. is a marketing technology company that facilitates collaboration between brands and social influencers, having facilitated nearly 4 million transactions since its inception in 2006 [3][7] Company Highlights - IZEA has been shortlisted in three categories for the 2024 Global Influencer Marketing Awards, including Best Large Influencer Marketing Agency and Best Creator Partnership Strategy - North America for its campaign with Warner Bros. promoting the "Barbie" movie [4] - CEO Ted Murphy has also been nominated for the Game Changer of the Year award, recognizing his positive impact on influencer marketing and the Creator Economy [4] - Hoozu is recognized as Australia's leading influencer marketing company, offering comprehensive program management and a suite of services to maximize influencer marketing campaign impact [6] Industry Context - The awards recognize the best influencer marketing agencies, brands, and campaigns globally, highlighting the growing importance of influencer marketing in the Creator Economy [7][8] - Hoozu's CEO, Natalie Gidding, expressed pride in being recognized on a global stage for their work in the Creator Economy [5]