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Tractor Supply no longer going woke, eliminates DEI goals
DEIDouglas Emmett(DEI) Fox Business·2024-06-28 17:02

Tractor Supply said it will cease sponsorship of "nonbusiness activities" such as Pride festivals and voting campaigns, with intentions to focus more on "rural America priorities." Agricultural education, veterans and animal welfare were among the causes it identified. The company said it will drop diversity, equity and inclusion (DEI) goals it had previously set for itself. DEI positions at Tractor Supply will also get axed, according to the company. It will also cease sending data to the Human Rights Camp ...