Alibaba: Generative AI Tools Drive 30% Increase in eCommerce Orders

Alibaba Group is reportedly using generative artificial intelligence to strengthen its renewed efforts to expand overseas.The Chinese eCommerce firm is using generative AI for tasks like providing translations for sellers on its platform and negotiating refunds, Zhang Kaifu, head of AI development at Alibaba’s international eCommerce unit, told The Wall Street Journal (WSJ) in an interview posted Wednesday (July 10).Prompted by the launch of OpenAI’s ChatGPT in late 2022, Alibaba appointed Kaifu to lead a t ...