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Huize Announces Strategic Partnership with New China Life Insurance to Jointly Launch "Bliss" – A Customized Annuity Insurance Product
HuizeHuize(US:HUIZ) Newsfilter·2024-07-25 10:45

Core Viewpoint - Huize Holding Limited has announced a strategic partnership with New China Life Insurance Company to launch "Bliss," a customized annuity insurance product aimed at consumers seeking stable and risk-averse financial solutions [1][3]. Group 1: Product Features - "Bliss" offers rapid cash value growth with flexible payment options [2]. - It allows flexible annuity start times, enabling payouts to begin at 5 years, 10 years, or when the insured reaches 60 or 70 years old, catering to individual financial needs [2]. - The enrollment process is seamless, requiring no health declaration, with broad occupational eligibility and affordable premiums starting at RMB2,000 annually [2]. - Value-added benefits include up to 5 years of complimentary health management services [2]. Group 2: Strategic Importance - The launch of "Bliss" is a response to a significant shift in customer investment preferences towards savings products [3]. - This partnership aims to drive innovation in the digital distribution model for insurance services, integrating capabilities in customizing and promoting internet insurance products [3]. - The company emphasizes its ability to identify and address customer needs with a variety of insurance options that combine brand value with cost-effectiveness [3]. Group 3: Company Background - Huize Holding Limited is a leading insurance technology platform in Asia, connecting consumers, insurance carriers, and distribution partners through data-driven and AI-powered solutions [5]. - The company targets mass affluent consumers and offers a wide spectrum of insurance products and services, enhancing the entire insurance life cycle [5]. - New China Life Insurance Company, founded in 1996, has annual gross written premiums exceeding RMB160 billion and total assets over RMB1.4 trillion, serving millions of retail and institutional customers [4].