Nexxen Launches Key Political Tools for Advanced Campaign Control and Voter Reach

Further, in 2024, five new offerings give advertisers advanced controls of their campaigns' reach and precision. "Nexxen's platform maximizes political dollars by providing advertisers with access to real-time voter data and the ability to reach those voters quickly, with precision and control," said Ariel Deitz, Vice President of Enterprise Partnerships at Nexxen. "With our full-stack technology and Streaming DNA core, we are helping our political advertisers maximize their frequency controls and make smar ...