Company Overview - Better Choice Company Inc. is a rapidly growing pet health and wellness company focused on providing products and services that promote healthier, happier, and longer lives for pets [8] - The company adopts a nutrition-based approach to pet health, differentiating itself from conventional pet food offerings [8] - Better Choice primarily sells its products under the Halo brand, which emphasizes sustainably sourced ingredients and minimally processed options [8] Offering Details - The company announced the pricing of its underwritten public offering of 1,667,000 shares of common stock at a public offering price of $3.00 per share, with total gross proceeds expected to be approximately $5 million before deductions [5] - The offering is subject to customary closing conditions and is expected to close on July 31, 2024 [1] - Better Choice has granted underwriters a 45-day option to purchase an additional 100,000 shares at the public offering price [5] Regulatory Information - A registration statement on Form S-1 relating to the offering was filed with the SEC and became effective on July 29, 2024 [2] - The offering is being conducted only by means of a prospectus, which will be available from ThinkEquity and on the SEC's website [2][6]
Better Choice Company Inc. Announces Pricing of Public Offering