Go Big or Go Comfy: Spirit Airlines to Offer Unmatched Value with New Travel Options and Transformed Guest Experience

Core Insights - Spirit Airlines is launching new premium offerings to enhance the low-fare travel experience starting August 2024 [1][2] - The new options aim to provide travelers with elevated experiences at affordable prices, responding to customer feedback [2] New Travel Options - Spirit will introduce four new travel options: Go Big, Go Comfy, Go Savvy, and Go, all available for booking starting August 16, 2024, and launching the new experience by August 27, 2024 [2][4][5] - Go Big includes a Big Front Seat®, snacks and drinks (including alcohol), one carry-on bag, one checked bag, priority check-in and boarding, and streaming access through the fastest Wi-Fi of any U.S.-based airline [3] - Go Comfy offers increased comfort with a guaranteed blocked middle seat, one carry-on bag, one checked bag, priority boarding, and a snack and non-alcoholic beverage [4] - Go Savvy provides the choice of either one carry-on bag or one checked bag and standard seat selection during booking [4] - Go is the most affordable option, allowing travelers to purchase additional services like checked bags and snacks [5] Enhanced Services - A designated priority check-in experience will be available for Go Big passengers and Free Spirit® Gold members at over 20 airports starting August 27, 2024 [6] - The new boarding process will feature five groups to reduce boarding time and enhance operational performance, with priority boarding for specific passenger categories [7] Guest-Friendly Policies - Spirit Airlines has introduced new guest benefits, including no change or cancellation fees, increased checked bag weight allowance up to 50 pounds, and extended Future Travel Vouchers expiration to 12 months for vouchers issued on or after June 3, 2024 [8]