Yum! Brands Stock Rises as Value-Focused Consumers Lift Taco Bell Sales

Key TakeawaysShares of KFC and Pizza Hut parent Yum! Brands rose Tuesday as the company gave an optimistic view of its value-centric brands like Taco Bell as consumers pull back on discretionary spending.Revenue rose year-over-year, but not quite as much as analysts expected. Same-store sales were lower at KFC and Pizza Hut, but higher at Taco Bell.An emphasis on value has emerged among other fast-food giants like McDonald's in recent weeks amid efforts to win back consumers who turned away over high prices ...