Redfin CEO promises to ‘drink our own urine' if mortgage rates don't fall
RedfinRedfin(US:RDFN) TechCrunch·2024-08-10 20:58

He really said that: When asked about the company's "Plan B" if mortgage rates don't fall, Redfin CEO Glenn Kelman responded, "Plan B is to drink our own urine or our competitors' blood, stay in the foxhole." This wasn't at some informal, off-the-record gathering. It was on Redfin's second quarter earnings call, the kind of call where executives usually stick to blandly optimistic platitudes — a call that gets transcribed on investor relations websites. The real estate website's earnings were better than ex ...

Redfin CEO promises to ‘drink our own urine' if mortgage rates don't fall - Reportify