Universal Music Group strikes Meta deal to license Taylor Swift, more artists on WhatsApp

Pop stars including Taylor Swift, Adele, Billie Eilish and Elton John will soon have their music played and shared across WhatsApp. Universal Music Group, the world's largest multinational music group which represents the globe's biggest recording artists, reached a multiyear licensing agreement with Mark Zuckerberg's Meta Platforms on Monday. The deal is an expansion of an earlier agreement from 2017 in which UMG licensed its music catalogs to Facebook and its sister platforms Messenger, Instagram and Ocul ...