Peloton adds $95 activation fee for used equipment

Core Insights - Peloton is implementing a new one-time "used equipment fee" of $95 USD / $126 CAD to generate additional revenue from second-hand products [1] - The company is concerned that cheaper, slightly used bikes, treadmills, and rowers could cannibalize new sales [1] - The rise of services like Trade My Spin indicates Peloton's struggle to capitalize on the second-hand market [1] - Following Peloton's announcement, Trade My Spin introduced a $95 "activation rebate" for buyers [1]