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Campbell Soup to make historic name change
Campbell SoupCampbell Soup(US:CPB) Fox Businessยท2024-09-11 15:11

Core Viewpoint - The Campbell Soup Company is planning to change its name to The Campbell's Company to better reflect its diversified portfolio while maintaining brand recognition built over 155 years [1][2]. Group 1: Name Change - The company intends to adopt the name The Campbell's Company as part of its evolution and transformed portfolio [1]. - CEO Mark Clouse emphasized that the name change retains the company's iconic recognition and reputation [1]. Group 2: Growth Strategy - The name change requires shareholder approval and was announced alongside updates on the company's growth strategy [2]. - The company aims to drive growth through 16 leadership brands across its snacks, meals, and beverages segments [2].