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PNC Enters Into Agreement With Plaid to Boost Customer Data Security
PNCPNC(PNC) ZACKS·2024-09-23 16:36

PNC Financial and Plaid Partnership - PNC Financial Services Group has entered into a bilateral data access agreement with Plaid, a fintech company specializing in data transfer networks, to enable PNC customers to securely share financial data with preferred financial applications [1] - PNC is utilizing Akoya as its API service provider to facilitate secure transfer of customer financial information to authorized data recipients, with Akoya Data Access Network integrated into PNC Bank since 2021 [1] - The partnership aims to help PNC clients maintain greater control over their financial tools and enhance data security, privacy, and control while using third-party financial apps [1][3] Industry Trends in API Technology - Major banks like Wells Fargo and U S Bancorp are also enhancing their API technologies, with Wells Fargo launching specialized APIs for Commercial Banking clients to automate data transfer and reduce delays [2] - U S Bancorp's subsidiary Elavon launched the Elavon Cloud Payments Interface in June, aimed at simplifying digital and in-person payment experiences for hospitality-related entities [2] Management Commentary - Natalie Talpas, PNC's executive vice president of Digital and Payments, emphasized that the Akoya-provided API allows fast connectivity for data recipients like Plaid while enabling customers to control financial data permissions without sharing login credentials [3] - Talpas highlighted that the partnership with Plaid will provide PNC customers with greater data security, privacy, and control when using third-party financial apps [3] Strategic Implications and Market Performance - PNC's agreement with Plaid underscores the bank's commitment to enhancing digital banking and empowering customers with greater security and control over financial data [4] - The strategic move is expected to solidify customer loyalty, attract new clients seeking advanced digital solutions, and potentially increase transaction volumes and revenue streams [4] - Over the past month, PNC's shares have gained 20 2%, outperforming the industry's growth of 8 7% [4]