Swiss Miss and Hotel Tango Distillery Collaborate to Create First Cocoa-infused Toasted Marshmallow Bourbon

Core Insights - Swiss Miss has launched a new product called Swiss Miss 'Shmallow, a toasted marshmallow and cocoa-infused bourbon, in collaboration with Hotel Tango Distillery, aimed at enhancing winter festivities [1][2][3] - The product is priced at an SRP of $27.99 and will be available at select retailers and online [2][3] - Conagra Brands, the parent company of Swiss Miss, reported fiscal 2024 net sales exceeding $12 billion, highlighting its position as a leading branded food company in North America [4] Company Overview - Conagra Brands, Inc. is recognized for its extensive portfolio of well-known food brands, including Birds Eye, Duncan Hines, and Healthy Choice, and emphasizes innovation and collaboration in its operations [4] - The company has a 100-year history in the food industry and is committed to adapting to changing consumer preferences [4] Product Details - Swiss Miss 'Shmallow combines the flavors of Swiss Miss hot cocoa with a well-crafted bourbon, making it suitable for holiday gatherings and as a gift [1][2] - The bourbon features sweet notes of caramelized sugar and toasted marshmallow, designed to evoke a cozy winter experience [3][5] - The product can be mixed with Swiss Miss hot cocoa to create a winter cocktail, enhancing the overall drinking experience [2][3]