QVC to add USA Pickleball to its home shopping experience

Thomas Wilson prepares to hit a shot from Ross Whittaker and Christopher Haworth during the first round of the Pro Mens Doubles at the 2023 BioFreeze USA Pickleball National Championships held at the Brookhaven Country Club on November 8, 2023 in Dallas, Texas. QVC, the owner of home shopping networks on TV and streaming, has signed a deal with USA Pickleball to bring the sport to its platforms. In a multiyear partnership, QVC has acquired the exclusive broadcast rights of USA Pickleball, the national gover ...