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Yoshiharu Announces Strategic Partnership with Xing Sheng Group to Open Flagship Restaurant in Shenyang, China
YOSHYoshiharu (YOSH) GlobeNewswire News Room·2024-10-08 12:31

Core Viewpoint - Yoshiharu Global Co. has entered into a non-binding Memorandum of Understanding with Xing Sheng Group to establish its first international restaurant location in Shenyang, China, marking a significant step in the company's global expansion strategy [1][4]. Group 1: Partnership and Location - The partnership with Xing Sheng Group allows Yoshiharu to develop a flagship restaurant within a water park currently under construction in Shenyang, which has a population of over 43 million [2]. - Shenyang is identified as a dynamic transportation and commercial hub in northeast China, providing a strategic location for the new restaurant to cater to both local residents and tourists [2]. Group 2: Growth Strategy - This new location in Shenyang is part of Yoshiharu's broader growth strategy following its recent expansion into Las Vegas, aiming to introduce the brand and its culinary offerings to new markets [3]. - The company plans to explore further collaborative opportunities with Xing Sheng Group to support its expansion across other important Chinese cities and provinces [4]. Group 3: Company Background - Yoshiharu Global Co. specializes in authentic Japanese ramen and has gained recognition as a leading ramen restaurant in Southern California since its debut in 2016, currently operating 14 restaurants [5].