Coors® Banquet and Wrangler® Partner to Make Beer Wash Jeans

Everyone has spilled a little beer on their jeans before; leave it to two trusted friends to take it to a new level. Using repurposed brewing resources from Coors, each pair of Beer Wash Jeans puts a Banquet spin on the classic Wrangler Cowboy Cut jean to deliver a soft, comfortable feel and a timeless, vintage look. "In a world where Western wear is a modern classic, Banquet and Wrangler are the real deal," said Marcelo Pascoa, vice president of marketing for the Coors Family of Brands. "We're proud to hav ...