SYF vs. BAM: Which Stock Should Value Investors Buy Now?

Core Insights - The article compares Synchrony (SYF) and Brookfield Asset Management (BAM) to determine which stock is more attractive to value investors [1] - SYF has a stronger Zacks Rank of 2 (Buy) compared to BAM's Zacks Rank of 3 (Hold), indicating a more favorable earnings outlook for SYF [1] Valuation Metrics - SYF has a forward P/E ratio of 9.26, significantly lower than BAM's forward P/E of 36, suggesting SYF is undervalued [2] - The PEG ratio for SYF is 1.26, while BAM's PEG ratio is 2.47, indicating SYF's expected earnings growth is more favorable relative to its valuation [2] - SYF's P/B ratio stands at 1.51, compared to BAM's P/B of 7.02, further highlighting SYF's relative undervaluation [2] Value Grades - SYF has a Value grade of A, while BAM has a Value grade of D, reinforcing the conclusion that SYF is the superior value option at this time [3]