Sabre and Serko Announce Partnership to Foster Innovation in Corporate Travel

Core Insights - Serko Limited has entered into a definitive agreement to acquire GetThere, Sabre's corporate online booking tool, which will enhance Serko's capabilities in the managed travel segment [1][2][3] - The partnership aims to develop new product capabilities for corporate customers and expand the customer base, focusing on delivering greater value to travel management companies (TMCs) and business travelers [2][4] - Sabre does not anticipate a significant impact on its revenue, Adjusted EBITDA, or free cash flow from the sale of GetThere in 2024 and beyond [3] Company Overview - Sabre Corporation is a leading software and technology company in the travel industry, connecting suppliers and buyers globally through innovative products and technology solutions [9] - Serko is a prominent business travel technology company, with its travel management platform Zeno serving over 6,000 companies and supporting Booking.com for Business [10] Strategic Goals - The collaboration will focus on minimizing friction for travelers and increasing efficiency for TMCs and corporations by streamlining processes related to disruptions, payments, and expense reconciliations [4] - Serko will leverage the Sabre and Google co-innovation framework to explore advancements in corporate travel solutions [5] - Both companies will work on joint commercial, sales, and marketing initiatives to facilitate growth in North America and beyond [2][4]