
Core Insights - Flora Growth Corp. has announced a distribution partnership with Sunshine State Distributing to manage the distribution of its hemp-infused beverages, targeting a growing market valued at $2 billion in 2023 and projected to reach $117 billion by 2032, with a compound annual growth rate (CAGR) of 57.50% [2][3]. Company Overview - Flora Growth Corp. aims to become a leading NASDAQ small-cap international cannabis company, focusing on consumer-packaged goods and pharmaceutical distribution across all 50 states and 28 countries, with over 20,000 points of distribution globally [7]. Partnership Details - Sunshine State Distributing, a prominent distributor in the Southeastern United States, will handle the distribution of Flora's beverages, starting with products named Melo and Cola [2][4]. - Sunshine's established distribution network includes liquor stores, supermarkets, specialty stores, and convenience outlets, which will enhance the visibility and availability of Flora's products in a market increasingly seeking alternative beverage options [4][5]. Market Potential - The global cannabis beverages market is experiencing significant growth, with a current size of $2 billion and expectations to expand to $117 billion by 2032, indicating a strong demand for hemp-infused beverages [3].