Touchdown! Cheez-It® increases donation to $300,000 for the College Football Playoff Foundation's Extra Yard for Teachers initiative

Core Insights - Kellanova's Cheez-It brand is continuing its partnership with the College Football Playoff (CFP) Foundation's Extra Yard for Teachers initiative, donating $300,000 to support educators, marking a $50,000 increase from the previous year [1][2] - The initiative aims to recognize and empower teachers, with a goal of creating better days for 4 billion people by 2030 through Kellanova's Better Days™ Promise [2][7] - During the 2023 college football season, Cheez-It’s previous donation of $250,000 funded 444 projects for 343 teachers across 175 schools, particularly benefiting underfunded schools [3][4] Company Overview - Kellanova is a leader in global snacking, international cereal and noodles, and North America frozen foods, with net sales of $13 billion in 2023 [6] - The company aims to become the world's best-performing snacks-led powerhouse, leveraging its diverse brand portfolio [6] Partnership Impact - The partnership with the CFP Foundation focuses on supporting PK-12 education by elevating the teaching profession through recognition, resources, recruitment, retention, and professional development [8] - Cheez-It plans to engage college football student-athletes to honor educators and highlight their contributions [4]