AI Technology and Marketing Transformation - AI technology is reshaping the global marketing industry at an unprecedented pace, driving commercialization and application [1] - The company is actively embracing AI technology to innovate its products and maintain its leading position in the industry [1] - The company has developed AI shopping guide robots and intelligent creation tools based on Huawei's PanGu model, leveraging natural language processing and AIGC technologies to provide one-on-one shopping guide services and automatically identify user needs [1] - The company has upgraded its 5G messaging applications in collaboration with ZhiPu AI, enabling text-to-text, text-to-image, semantic analysis, and material analysis, which enhances content generation efficiency and flexibility [1] 5G Rich Media Messaging and User Interaction - The company provides 5G rich media messages, leveraging the natural terminal-level traffic entry of short messages to enable real-time interaction with users, including application interaction, content access, information query, and intelligent customer service [2] - The company enhances brand recognition and trust by offering SMS service number certification, displaying enterprise logos, and adding V certification [2] - The company provides multi-level custom menus and rich media card styles to meet multi-scenario marketing needs, improving user experience and marketing conversion rates [2] Private Domain Traffic and User Growth Services - The company helps enterprises build SMS service numbers, supporting custom service number homepages and personalized portals, leveraging the massive public domain traffic pool of terminals to achieve low-cost user reach and sales conversion [2] - The company offers user growth services, including precise recommendations based on industry tags and models, and precise targeting through accurate user profiling, optimizing marketing strategies to achieve full-channel user growth [2] AI-Enabled Messaging Services and Industry Applications - The company provides one-stop rich media messaging services covering all scenarios and terminals, creating a new private domain traffic entry for AI+marketing services [3] - The company explores multi-scenario applications and ecosystem integration through AI-enabled messaging services, offering customized solutions for government, finance, internet, and commercial service sectors [3] - The company's messaging services, empowered by AI, are driving the industry towards intelligent and personalized development, releasing productivity in AI+marketing and AI+services [3]
梦网科技重构消息服务新范式
MONTNETS TECHNOLOGY(002123) 证券时报网·2024-11-21 06:16