Report Reveals 70% of Medtechs Use Manual Processes for Managing Content and Claims

Reducing content approvals from more than four weeks and automating claims are key opportunities to drive speed to marketPLEASANTON, Calif., Nov. 21, 2024 /PRNewswire/ -- Veeva Systems (NYSE: VEEV) today announced findings from the 2024 Veeva MedTech Commercial Benchmark survey revealing nearly 70% of medtech organizations rely on manual processes and homegrown applications to manage commercial content and claims. Without a purpose-built content management system, medtech commercial teams face go-to-market ...