Ross Stores: ‘Treasure Hunt Environment' Drives Off-Price Store Sales

Ross Stores aims to draw customers and drive sales by offering value and a “treasure hunt environment,” executives said Thursday (Nov. 21) during the off-price retailer’s quarterly earnings call.At its Ross Dress for Less and dd’s Discounts stores, which are largely focused on apparel and home goods, the company turns goods quickly by offering “the right goods at the right value,” Ross Stores Vice Chair and CEO Barbara Rentler said during the call.“It’s really about the value you’re putting on the floor, th ...