OUTFRONT Media and The Farmlink Project Unveil New Campaign to Fight Food Insecurity

The campaign, running now through Friday, Dec. 6, features the line "$1 = 17 lbs of food saved" to jolt audiences into action. OUTFRONT Studios and Farmlink's creative team produced the campaign, which also marks the debut of Farmlink's rebrand. The creative can be seen on digital billboards across the country, securing additional impressions with holiday traffic at an all time high. The campaign's message encourages audiences to make a big impact toward battling food insecurity through a small action durin ...