Emerald Holding(EEX) GlobeNewswire News Room·2024-11-29 09:18Core Insights - The global watermelon seeds market is projected to reach USD 995.4 million by 2030, with a compound annual growth rate (CAGR) of 5.8% from 2025 to 2030 [1][7]. Market Drivers - Increasing cases of obesity and related health issues are driving demand for healthier food options, including watermelon seeds [2]. - The rising demand for organic, gluten-free, and non-GMO products is expected to further fuel market growth [2]. - Watermelon seeds are low in calories and fat while being rich in protein, making them popular in various seed-based food products [3]. Distribution Channels - The market is segmented into offline and online distribution channels, with online sales projected to grow at a CAGR of 6.6% during the forecast period [3][5]. - The growing popularity of e-commerce platforms, particularly Amazon, is a key factor driving the growth of the online segment [3]. Regional Insights - The Asia Pacific region is anticipated to be the fastest-growing market from 2019 to 2025, driven by health consciousness, rising disposable income, and an expanding e-commerce sector [4]. - North America held a dominant market share of 31.2% in 2024, attributed to the increasing demand for nutrient-dense superfoods like watermelon seeds [5]. Market Segmentation - Raw watermelon seeds accounted for a significant market share of 53.8% in 2024 due to growing awareness of their nutritional benefits [5]. - Roasted watermelon seeds are expected to see increased demand as consumers seek healthy and tasty snack options [5]. Competitive Landscape - Key players in the watermelon seeds market include Bayer CropScience, Vilmorin & Cie, Syngenta, and others [6]. - The report provides insights into market estimates, forecasts, and competitive strategies of these companies [6].