Yum!(US:YUM) Prnewswire·2024-12-03 14:00Core Points - KFC is launching its 2024 holiday campaign with a new Festive Feast Deal and a colorful holiday bucket designed by illustrator duo Yeye Weller [2][4][6] - The Festive Feast Deal includes six pieces of fried chicken, six Original Recipe® Tenders, three sauces, and two large homestyle sides for $25.99 [2][3][6] - KFC is also introducing a limited-edition streetwear-inspired Holiday Collection featuring various apparel items available at KFCShop.com [2][4][5] Product Offerings - The Festive Feast Deal is priced at $25.99 and includes six pieces of fried chicken, six Original Recipe Tenders, three sauces, and two large sides [2][3][6] - An additional Chicken & Tenders Feast is available, which includes eight pieces of fried chicken, eight Original Recipe Tenders, four sauces, three large sides, and four biscuits [4][6] - KFC is offering Cherry Pie Poppers as an add-on for a sweet treat [3] Marketing and Promotions - KFC's Chief Marketing Officer emphasized the importance of gathering during the holidays and highlighted the value of the Festive Feast [6] - The company is promoting a new KFC Rewards loyalty program for digital orders, allowing customers to earn rewards [6] - Digital gift cards are now available for purchase, suitable for various gifting occasions [6] Brand Collaboration - The holiday bucket and merchandise are designed by Yeye Weller, known for their bright and playful artwork that promotes happiness [5]