Through the “Trade and Technology Empowerment for the Earthquake Region” program, Hepsiburada Contributed to a TRY 8.7 Billion Trade Volume in the Region in a Twenty One Month Period ended December 4, 2024

Core Insights - Hepsiburada has reported significant progress in its "Trade and Technology Empowerment for the Earthquake Region" program, which aims to support businesses in the earthquake-affected areas of Turkey since its launch in March 2023 [1] Group 1: Program Achievements - The total number of active merchants in the earthquake region has reached approximately 9,600, with around 5,700 new businesses selling online through Hepsiburada, marking an increase of over 22% in the last three months [2] - Active sellers in the earthquake region have sold a total of 12.1 million products through 8 million orders, generating a trade volume exceeding TRY 8.7 billion, which represents an increase of approximately 28% in the last three months [3] - The trade volume generated by over 4,000 women entrepreneurs and women’s cooperatives in the region reached approximately TRY 610 million [3] - More than 4,000 SMEs and tradespeople have received training at the E-Commerce Specialization Centers located in Adana, Hatay, and Kahramanmaraş [4] Group 2: Program Duration - The "Trade and Technology Empowerment for the Earthquake Region" program is expected to last for two years from its inception [5] Group 3: Company Overview - Hepsiburada is a leading e-commerce technology platform in Turkey, operating through a hybrid model that combines first-party direct sales and a third-party marketplace with approximately 100,000 merchants [9] - The platform offers a broad ecosystem of capabilities for merchants and consumers, including last-mile delivery, fulfillment services, advertising solutions, cross-border sales, payment services, and affordability solutions [10] - Hepsiburada's integrated fintech platform, Hepsipay, provides secure payment solutions, enhancing shopping convenience for consumers and driving higher sales conversions for merchants [10] - Since its founding in 2000, Hepsiburada has focused on empowering women in the Turkish economy, having supported nearly 57,500 female entrepreneurs through its "Technology Empowerment for Women Entrepreneurs" program [11]