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出海营收增长7倍,「云鲸智能」获深圳、无锡两大国资数亿元新融资|早起看早期
36氪·2024-12-17 00:11

Core Viewpoints - The core viewpoint of the article is that Yunji Intelligent, a unicorn company in the field of sweeping robots, has achieved significant growth in both domestic and international markets, driven by technological innovation and strategic market expansion [4][5][9] Company Overview - Yunji Intelligent has completed a new round of financing worth hundreds of millions of yuan, with investments from state-owned assets in Shenzhen and Wuxi [4] - Since 2016, the company has raised funds in 8 rounds, totaling billions of yuan, with backing from prominent institutions such as ClearVue Partners, ByteDance, Sequoia Capital, Momentum Ventures, and Source Code Capital [4] Market Performance - During this year's Double 11 shopping festival, Yunji's total sales across all channels exceeded 1.7 billion yuan, a 200% increase year-on-year, surpassing its sales target by over 160% [5] - The company's sweeping robots and floor washing machines ranked in the top 3 in terms of online retail market share during the Double 11 promotion, according to AVC's online e-commerce monitoring data [5] Product Strategy - Yunji focuses on two main product categories: sweeping robots and floor washing machines, with prices ranging from 2000 to 5000 yuan for sweeping robots and 1000 to 3000 yuan for floor washing machines [6][7] - The company has introduced innovative features such as a cyclone-guided brush in the J4 series to address common user pain points like hair tangling [7] - The latest Xiaoyao series features a full-intelligent spatial perception system and a self-developed dual-core dual-camera architecture, enhancing adaptive dynamic cleaning and interactive capabilities [7] International Expansion - Yunji has rapidly expanded its overseas business since 2023, with overseas revenue increasing nearly 7 times year-on-year by the end of September [9] - The company has entered over 30 countries and regions, including North America, Europe, Japan, South Korea, Australia, and Southeast Asia [9] - Yunji plans to further increase its overseas investment, expecting a three to fourfold growth in the coming year [9] Investor Perspectives - Wuxi state-owned assets view Yunji as an excellent robotics company with strong technological innovation capabilities and a strategic alignment with Wuxi's AI development [11] - Shenzhen state-owned assets believe that Yunji's high-tech attributes, strong R&D, and market teams position it well to compete globally, and they are committed to supporting the company's international expansion [11] Industry Trends - The smart cleaning hardware market is expanding due to advancements in AI, 5G, and IoT technologies, with products like sweeping robots and floor washing machines becoming essential household appliances [6] - The industry is shifting from early category红利 to competition based on technology, performance, and price, with a focus on innovation and user demand becoming key differentiators [6]