Core Insights - The collaboration between Brand Engagement Network, Inc. (BEN), Cataneo, Vybroo, and Grupo Siete aims to modernize Mexico's radio advertising landscape through AI-driven solutions [11][12][13] - The MYDAS platform will enable real-time campaign management, optimizing ad placement and enhancing listener engagement [1][12] - The pilot program will be launched in key markets including Mexico City, Culiacán, Mazatlán, and Guasave [3] Company Summaries - Brand Engagement Network, Inc. is a global provider of conversational AI solutions, focusing on enhancing customer experiences and productivity through AI-powered digital assistants and lifelike avatars [14] - Cataneo is a media technology company that offers comprehensive media management solutions, including the MYDAS platform, which supports over 1,000 media brands across 200+ channels [15] - Vybroo specializes in audiovisual identity and aims to connect businesses with their brand message through innovative audio and video solutions [16] - Grupo Siete, with over 47 years of experience, is a leading name in Mexico's media landscape, known for its commitment to responsible communication and high-quality radio programming [7]
BEN and Cataneo to Leverage AI with Radio Industry Leaders