空缺一年后 “城市更新”专家徐荣补位华润置地总裁

Core Viewpoint - The appointment of Xu Rong as the new president of China Resources Land marks a strategic shift towards urban renewal, addressing the company's growth challenges in a slowing real estate market [8][22][23]. Leadership Changes - Xu Rong joined China Resources Land in January 2023 as Vice President and will become Executive Director and member of the Executive Committee in October 2024 [1][11]. - The position of president has been vacant since Wu Bingqi's resignation in September 2023, and during this interim period, Li Xin, the Executive Director and Chairman, will assume the responsibilities of the president [3][10][23]. - Xu Rong is the first president of China Resources Land in nearly a decade not to have risen through the ranks of China Resources Group [18]. Business Strategy - China Resources Land is shifting its focus from traditional real estate development to urban renewal, which is seen as a necessary adaptation to current market conditions [14][20][22]. - The company aims to enhance its operational efficiency and value through a comprehensive approach to urban renewal, which includes planning, relocation, development, and operation [5][19]. - The urban renewal division operates under a "one main, multiple" business model, emphasizing area-based value creation and light asset management solutions [5]. Financial Performance - In the first half of the year, China Resources Land's core net profit from development and sales business was 5.22 billion yuan, a decrease of 19% year-on-year [6]. - The company reported a revenue of 59.13 billion yuan from development and sales, an increase of 8.3% year-on-year, while its operating real estate business generated 11.47 billion yuan, up 7.0% [13]. Market Position - Despite being a leading player in the real estate sector, China Resources Land is experiencing a slowdown in growth, prompting a reevaluation of its business model [8][14]. - The company has seen a decline in land acquisition momentum, with a reported 34.9 billion yuan in land purchases in the first 11 months of the year, significantly lower than the previous year's total of 80.8 billion yuan [21].