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Seeing Machines to showcase world-leading interior sensing solutions at CES 2025
SEESealed Air(SEE) Prnewswire·2025-01-08 07:00

Company Overview - Seeing Machines Limited is an advanced computer vision technology company specializing in AI-powered operator monitoring systems to enhance transport safety [1] - The company develops and licenses proprietary technology to leading automotive manufacturers and partners with major automotive and aviation industry brands [7] - Its technology precisely measures and analyzes head pose, eyelid movements, and eye gaze under various lighting conditions, including through sunglasses [7] - The data is processed to interpret driver attention state, drowsiness, and impairment levels, providing real-time inputs to advanced driver assistance systems (ADAS) and vehicle cockpit systems [7] CES 2025 Participation - Seeing Machines will showcase its world-leading interior sensing technology at CES 2025 in Las Vegas [1] - The company will demonstrate its next-generation software and algorithm developments for its FOVIO driver and occupant monitoring system (DMS/OMS) technology [2] - Demonstrations will be held in a private suite at the Westgate Las Vegas Resort and Casino and in a purpose-built test car [2] - The company will also present growth opportunities created by its recent collaboration with Mitsubishi [2] Technology and Partnerships - Seeing Machines' DMS and OMS technology is integrated into Tier 1 customer and partner demonstrations at CES [3] - The company's Guardian Generation 3 software will be featured at Ambarella's invitation-only exhibition, leveraging Ambarella's CV25 AI SoC for industry-leading AI performance per watt [3] - The company is integrating its interior sensing technology with QNX® Cabin, enabling OEMs to monitor driver drowsiness and distraction, ensuring compliance with international safety regulations [4] Regulatory and Market Impact - New laws mandating in-vehicle technology to monitor driver distraction and fatigue are driving regulatory momentum [5] - Seeing Machines has won 18 automotive programs for 11 individual OEMs, supported by over 18 billion kilometers of driving data [5] - The company collaborates with regulators and consumer safety bodies globally, leveraging its human factors team and AI-powered data to reduce road fatalities [5] Future Outlook - Seeing Machines' leadership and technical experts will explain how new regulations are driving innovation toward enhanced road safety at CES [6] - The company continues to expand its occupant monitoring features as Tier-1 and OEM customers adopt higher resolution wide field of view cameras [7]